Katie Reed, Mba Email & Phone Number

Columbia, MD, US

Lead the Customer Marketing team to build and execute a comprehensive customer marketing strategy - from onboarding and adoption to expansion and cross-sell / upsell. We focus on building deep customer relationships as a foundation for loyalty, advocacy and sustainable growth.

Columbia, MD, US

Lead the Global Campaigns team in driving pipeline and revenue growth through integrated, strategic demand generation and marketing programs. Build global campaigns from strategy through implementation and optimization to drive both new pipeline and customer expansion.

Columbia, MD, US

Driving the strategy, development and implementation of marketing campaigns and demand generation programs that engage and expand customer relationships, build pipeline and cross-sell, grow customer lifetime value and increase revenue retention.

Columbia, MD, US

Responsible for developing integrated sales and marketing programs for global channel partners and digital channels, focused on rapid sales cycle (low-touch, high volume) “high velocity” channel objectives. Built the new High Velocity marketing function to cover the full lifecycle from demand generation through customer nurture. Focus areas include.

Alexandria, VA, US

Serve on the Board of Directors for the Washington, D.C. Chapter of the American Marketing Association. Manage a team of 15 volunteers to coordinate all marketing and communications efforts to increase membership, promote events and improve member engagement.

Alexandria, VA, US

Led development and launch of AMADC’s first blog, The Ladder, and managed the editorial calendar, production process and a team of writers and editors. Managed the official AMADC Twitter account.

Reston, VA, US

• Dedicated to increasing brand awareness and company consideration as well as supporting corporate initiatives and internal communication efforts to enrich employee experience and engagement.
• Responsibilities include: full lifecycle of content marketing, branding and messaging, lead generation, business development support, social media management, website management, public relations, internal.

Denver, CO, US

Identified, conceptualized and prioritized new features to execute a social strategy to improve member engagement. Led the development and implementation process of new features including strategic marketing and satisfaction assessment.

Denver, CO, US

Developed and edited content, built landing pages and created image galleries for search engine optimization. Constructed content emails. Executed social media strategies and campaigns.

Denver, CO, US

Published articles and conducted research for stories for the Angie's List Magazine.

Denver, CO, US

Assisted with the launch for the Angie's List Classic Car product through research and promotion. Aided with development of the new Trade Licensing department.

Indianapolis, IN, US

The Orr Fellowship is a post-collegiate program selecting Indiana graduates for positions engaging with company executives on innovative projects while offering networking and professional development opportunities from some of the state's most prominent leaders. As an Orr Fellow, held various positions at Angie's List and also served as the Finance Chair.

Master Of Business Administration, Leading Organizations

Bachelor Of Arts, Communications, Economics