Katie Sproles Email & Phone Number

Bozeman, Montana, United States

• Compile and share compelling stories about GVLT, complex issues in conservation and recreation, and donor impact with our community
• Preserve GVLT’s trusted voice and galvanize the community around the value of trails and open land
• Develop and execute annual communications plan
• Lead content development and execution for all of GVLT’s communications channels includingwebsite, email marketing, social media, print materials, and earned media

Bozeman, Montana, United States

• Preserved Foundant Technologies’ voice and elevated the brand across all communications channels
• Created original content for blog articles, whitepapers, web pages, press releases, email campaigns, digital ads, social posts, direct mail, print materials, and more
• Wrote and edited content for six monthly e-newsletters, each targeting a different audience segment
• Worked with team members and guest authors to edit and modify copy for digital and print publications
• Collaborated extensively with in-house designer to ensure copy and graphics are complimentary

Eugene, Oregon Area

• Led the City’s cross-departmental Web Management Team and managed the City’s public website and community engagement website using two different content management systems
• Wrote and edited compelling web content about a wide range of programs and services
• Coordinated all COVID-19 website communications as a member of the City’s Public Information Team
• Managed September 2020 redesign project for City’s public website including full content audit and navigation review; launched on schedule and on budget
• Led mission to comply with Website Content Accessibility Guidelines 2.0 and increase Spanish language access to the City’s website
• Optimized website for search engines by following key SEO principles

Eugene, Oregon Area

• Created and implemented annual marketing calendar
• Developed digital marketing strategy and managed social media presence
• Wrote and edited engaging marketing copy for print materials and online platforms
• Drafted news releases and responded to media inquiries
• Managed all aspects of graphic design production for outreach materials
• Created and distributed weekly, monthly and annual reports

La Serena, Chile

• Developed project website using WordPress
• Translated, edited and reviewed research grant proposals and scientific journal submissions
• Managed monthly grant reporting for water resource-focused research projects

La Serena, Chile

• Developed and taught unique curriculum for English-as-a-second language students

Eugene, Oregon

• Developed and implemented communications plan for new e-billing site that more than doubled the two-year goal for paperless billing in just six months and tripled the previous number of paperless customers
• Wrote and edited all web content for largest customer-owned utility in Oregon
• Managed complete website redesign project
• Initiated and managed social media program
• Created and wrote e-newsletters for both residential and commercial customers
• Wrote compelling copy for bill inserts and brochures

Eugene, Oregon

• Led rebranding effort, created promotional materials and planned special events for museum’s reopening
• Developed marketing plan and public relations strategy for museum’s exhibitions, programs and services
• Wrote and edited content for museum’s website and quarterly e-newsletter
• Directed the design, production and publication of all print communications
• Managed membership program, achieving 700% increase in member households

San Diego, California

• Organized both domestic and international medical conferences for up to 400 people
• Coordinated all elective conference activities and tours for conference delegates
• Designed, edited and published 250-page conference book
• Conducted on-site destination management 1998-2005

Vail, Colorado

• Developed and implemented an integrated communications plan
• Maximized sales (including three largest raft groups in Vail’s history, a 70% increase in profits over four years)

Vail, Colorado

• Managed public relations activities and wrote bi-monthly print newsletter

Vail, Colorado

• Organized whitewater rafting and snowmobiling tours for up to 400 clients per day

San Mateo, California

• Designed and implemented marketing campaigns, and created marketing materials