Katherine M. Email & Phone Number

Portland, Oregon, United States

Portland, Oregon, United States

Portland, Oregon, United States

Portland, Oregon Area

Portland, Oregon Area

• Manage & optimize digital marketing campaigns in AdWords & Bing for multiple B2B & B2C clients.
• Perform keyword & competitive research in order to expand opportunities for client accounts.
• Analyze data, identify conversion & traffic trends and insights in order to develop marketing strategies.
• Communicate with clients on daily/weekly basis & translate their needs into actions in order to achieve their business goals.
• Google AdWords Certified & Bing Ads Accredited Professional through 2016.

Freelance

• Researched, structured & implemented social media strategies specific to the Food & Wine industry.
• Planned, coordinated & executed individual product tastings & tasting events in Northern California & the Pacific Northwest.
• Developed & managed seasonal PPC campaigns.

Portland, Oregon Area

• Built SEO Strategy & SEO Strategy Execution Planning to improve web traffic for clients.
• Developed & coordinated comprehensive digital content & marketing strategies with B2B & B2C clients on a weekly/monthly basis specific to their industry & geographic location.
• Coordinated SEO efforts with clients on a weekly/monthly basis.
• Drove engagement & conversions through management of social media campaigns.
• Monitored, tracked, and reported website performance & recommend strategies.
• Researched & analyzed client competitor link structures.

Portland, OR

• Coordinated SEO efforts with clients on a weekly/monthly basis.
• Maintained editorial content calendars to communicate goals & opportunities to clients.
• Monitored, tracked, & reported website performance.
• Created & oversaw monthly newsletter campaigns.

Los Angeles, CA

• Established and managed own bakeshop business filling custom baked good orders for individuals and companies.
• Specialized in custom decoration and accommodation of custom dietary needs.

Portland, OR

• Facilitated research of volunteer and staff retention through creating and dispersing surveys, analysis and comparisons of other non-profit organizations, and contacting establishments in order to provide better.
• Organized and update resident data on the organization's database, Family Metrics.
• Maintained the `members' page on the wiki site.

Los Angeles, CA

• Prepared and served food at numerous events and private parties.
• Learned how to work in a professional kitchen and deliver exceptional results.
• Mastered basic chef techniques such as fundamental knife skills and proper food handling.

London, United Kingdom

• Managed the "House;" which involves audience management and running performances.
• Assisted in sales of London Globe products to a diverse array of customers in a high paced environment.

Los Angeles, CA

• Re-organized and updated documents and files.
• Handled incoming phone calls for my employer and outgoing calls to clients.
• Developed organizational and interpersonal skills.

Bachelor Of Arts, Psychology

Minor: Theatre Study Abroad: Australia, Anthropology Spring Semester 2010

Education record

Activities and Societies: Swim Team, Drama Ensemble (Audition-Based Theater Performance Group) Highschool