Katrina Turner Email & Phone Number

United States

United States

With 20+ years of marketing experience fueled by curiosity and tempered with humility, I've developed a knack for finding piles of cash for my clients. Whether you're an established business owner, a high-level marketer or a seasoned copywriter, I can help you pinpoint hidden opportunities in your marketing funnel, create unconventional growth strategies.

Delray Beach, Florida, United States

Oversaw all optimization efforts for Legacy Research Group, a global $200MM+ business specializing in big investment ideas via subscription-based model.

Legacy Research Group, a division of Marketwise, is one of the largest independent publishing companies in the world, specializing in big investment ideas via subscription-based model to over two million readers in over 140 countries.Played a key role in scaling business revenue from $180M to $425M annually, achieving a 136% increase through innovative.

Boynton Beach, Florida

Boca Raton, FL

• Led all brand marketing for national women's apparel brand specializing in retail, online boutique, fashion, catalog, women's fashion, e-commerce, e-tail, fashion boutique, women's apparel.
• Lead content strategy and concepts, brand voice, customer journey, cobranded collaborations, integrated partnerships, influencer marketing, paid and organic social media, marketing communications strategy, brand and.
• Created a breast cancer awareness campaign executing a photo shoot for breast cancer survivors, inviting them to our headquarters for a day of hair, makeup, food and shopping, procuring photography, video and content.
• Procured a partnership collaboration with Dream Vacations to build brand ambassadors from their travel agent audience and kicked it off by organizing a fashion show and trade booth at their national conference, which.
• Put together a collaborated content, contest and co-branding initiative with Garnier, Z Gallerie, The Zoe Report, The Skimm and fashion and beauty influencer, Helen Berkun including a blog, video, social posts, a gift.

Boca Raton, FL

• Bootstrapped a new PR agency initiative by creating an ad hoc internal team to facilitate sample distribution and working with cross-functional leaders to navigate tight schedules, limited inventory, photo sample.
• Executed several successful cobranding partnerships, overseeing projects from contests to content swaps with brands such as Celebrity Cruises, ZGallerie, Garnier, Dream Vacations, NYCWFF, Lifetime TV's The Balancing.
• Built five campaigns on the new cobranding platform which generated more than 100K+ new-to-file email leads and $200K in revenue with an incremental AOV over the course of the year
• Organized 10th annual fashion show fundraiser at Harriet Himmel, the largest venue to date
• Temporarily took over paid social media strategy for after a reorg and within five months of liaising with the digital agency took prospecting from a $700+ CPO to $94
• Created a story and brand strategy around the rebranding of Boston Proper to Beyond Proper by Boston Proper to better align with the message, we're not from Boston and we're not proper and to also underscore a new push.

Boca Raton, FL

• Introduced cobranded content collaborations, integrated affiliate partnerships, and alternative influencer marketing strategies to the brand strategy
• Sold out the venue for our 9th annual fashion show fundraiser and solidified partnerships in the process that have crossed over from philanthropic endeavors to full marketing collaborations
• Presented a case for and received a dedicated budget to oversee new branding initiatives including influencer marketing, alternative customer acquisition methods and strategic partnerships

Boca Raton, FL

• Discovered co-branding platform generating 40K+ new-to-file emails within three weeks
• Made a business case for participation in expo of 30K+ attendees, procured budget, planned, recruited, executed two fashion shows and a mock store generating several thousand dollars the day of show
• Took over leadership of annual fashion show fundraiser and strategically partnered with local celebrities to be in the show, increasing ticket sales by 28% to LY and onsite revenue by 11%
• Personally raised nearly $10k in additional donations, gifts and earned media coverage that spanned from local outlets to a segment that aired nationally on Lifetime Network TV® in less than five weeks
• Audited social strategy discovering big miss opportunities including CRM remarketing, pixel integration and other trackable traffic generators subsequently taking over all paid and organic social media
• Spearheaded partnerships with new vendors for various initiatives from integrating user generated content to vertical video and shoppable IG

Boca Raton, FL

• Created an ad-hoc Guerilla marketing promotion to honor gift cards from an out-of-business competitor, gaining several new customers and several thousand dollars within five days
• Took over all print, digital and social copywriting in 2014 after the departure of a senior officer
• Defined the voice of the brand establishing a clear mission, brand values, a promise and a vision
• Developed a message of exclusivity and scarcity to reframe customer expectations after a severe backorder issue generated numerous customer complaints
• Pitched cross-brand, in-store return policies for online orders to brick-and-mortar locations for all four Chico's brands to both cross-promote brands and ease the impact of not offering free online returns

United States

Specializing in storytelling, Guerilla marketing, optimism, realism, sarcasm and gratuitous amounts of "more."INDUSTRY SPECIALTIES 5+ yrs: Luxury Apparel, Fashion, Incentive/Luxury Travel, Health & Wellness, Holistic Healing, Hospitality, Natural/Alternative Medicine, Finance/InvestingBranded Content Editorial DirectionStorytellingBrand.

Miami/Fort Lauderdale Area

The Women Empower Expo [WEX] is a national conference that excels in bringing influencers, entrepreneurs, services and organizations together in key cities across the United States with an ongoing mission to create life-changing events where women can come together to lift each other up to their highest potential of self. To be moved by keynote speakers.

Boca Raton, FL

• Secured a full-time position by taking on every task possible to add value to the brand

Fort Lauderdale, FL

Created internal and external marketing collateral and promotions for loyalty programs utilizing life experience rewards, specifically incentive travel for national media clients.Experience in digital, social, print, outdoor, TV, radio, OOH, catalogs, magalogs, advertorials, emails, SEO, branding, long-form sales letters, order forms, upsells, lead magnets.

West Palm Beach, Florida Area

Copy for sales letters, emails and social strategies promoting print and digital subscriptions as well as the brand's financial and health publications

Boca Raton, FL

Marketing manager in charge of creating various collateral catered to a direct marketing business model to include health newsletters, financial growth strategies and rewards programs

Delray Beach, FL

Memphis, TN

Memphis, TN

Memphis, TN