Katy Eckerstrom Email & Phone Number

Boulder, Colorado, United States

Denver, Colorado, United States

Assisting clients to optimize product management and ecommerce sales.* Conducting market and competitive analysis to optimize client’s product listing* Performing keyword research to identify top performing search terms for clients product* Deploying paid advertising campaigns to hit desired KPIs

Portland, Oregon, United States

* Developed one year out product strategy allowing cross-functional collaboration to help facilitate on-time and on-budget product launches* Identified key operational process improvements with manufacturing partner reducing inefficiencies, driving revenue, and decreasing COGS by 25-50% across product line* Directed full product development life cycle from inception to market release for 6 new SKUs and managed over 100 existing SKUs* Negotiated annual supplier contracts up to $300k optimizing required ingredients and eliminating unnecessary product components ensuring market competitiveness* Collaborated with creative/marketing team developing aesthetic packaging designs for fully immersive product selections including #1 selling product* Expedited 14% increase in sales through collaborating with CEO and Ops Director mitigating development and delivery disruptions during COVID-19 supply chain crisis* Developed and implemented 6-month forecast alleviating out-of-stock and ensuring availability of bestselling products

Portland, Oregon, United States

* Created and maintained a balanced product line plan* Lead marketplace research analysis focusing on trends and competitive analysis* Managed the relationships with key manufacturers and suppliers* Created and implemented critical new product launch template enabling 2 new product launches in less than 3 months * Sourced and procured packaging for all SKUs incorporating global sourcing skills while ensuring wholesale and retail compliance

Golden, Colorado, United States

* Initiated customer relationships and negotiated largest CBD contracts in company history consisting of $500K and $1M * Created upsell opportunity with major account through clear and consistent communication adding additional $65K in sales* Ensured 100% customer satisfaction through enhanced communication addressing procurement, production, and delivery* Managed the company’s 2 largest accounts including resolving all discrepancies while maintaining 100% of revenue projections * Incorporated global sourcing skills in procurement of all product packaging and labels for 40+ products

Golden, Colorado, United States

* Managed daily fulfillment operations and staff from order processing through shipping averaging over 1500 orders weekly with 98% accuracy* Achieved 30% cost savings on shipping materials and freight through creating mutually beneficial relationships with 5+ suppliers and freight forwarders* Reported weekly to senior management on 4 KPIs consistently exceeding company expectations

Beaverton, Oregon

Littleton, Colorado

Littleton, Colorado

Golden, Co

Arvada, Co

Cepe, Athletic & Outdoor Product Management Certificate Program

Portland State University's Athletic and Outdoor Product Management Certificate program focuses on the skills necessary to thrive in this.

Bachelor Of Science (Bs), Health Services/Allied Health/Health Sciences, General

Activities and Societies: Women's Soccer Team