Keith Woods

Keith Woods Email and Phone Number

Research Director at Optimization Group @ Optimization Group
ann arbor, michigan, united states
Keith Woods's Location
Dearborn Heights, Michigan, United States, United States
Keith Woods's Contact Details

Keith Woods work email

Keith Woods personal email

n/a
About Keith Woods

Keith Woods is a Research Director at Optimization Group at Optimization Group. He possess expertise in customer insight, quantitative research, marketing research, market research, focus groups and 31 more skills. Colleagues describe him as "Keith isn't just a research supplier or vendor, he's truly an active partner that brings not only years of industry expertise to the table, but also innovative solutions to even the most difficult marketing challenges. He led the charge in developing a promise test methodology for our team at CE and was a key contributor to the USPS campaign that won the Advertising Research Foundation's highest award, the Grand Ogilvy. Further, Keith really understands the unique challenges and time pressures that comes with working with agencies and is always exceeding expectations and doing whatever it takes to deliver relevant data and insights." and "Keith is a professional researcher, with an extensive background in advertising and automotive.. He brings a unique blend of experience and knowledge to provide insight for his clients."

Keith Woods's Current Company Details
Optimization Group

Optimization Group

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Research Director at Optimization Group
ann arbor, michigan, united states
Website:
optimizationgroup.com
Employees:
12
Keith Woods Work Experience Details
  • Optimization Group
    Research Director
    Optimization Group Oct 2006 - Present
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  • Morpace International
    Senior Vice President
    Morpace International Mar 1996 - Oct 2006
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  • J. Walter Thompson
    Senior Partner, Director Of Research
    J. Walter Thompson Nov 1984 - Mar 1996
    View

Keith Woods Skills

Customer Insight Quantitative Research Marketing Research Market Research Focus Groups Advertising Research Segmentation Competitive Analysis Qualitative Research Survey Design Integrated Marketing Analytics Questionnaires Primary Research Brand Equity Advertising Competitive Intelligence Consumer Behaviour Questionnaire Design Brand Development Ethnography Brand Architecture Data Analysis Survey Research Marketing Communications Copy Testing Marketing Data Collection Research Design Business Insights Consumer Insight Online Research Online Moderation Quantitative Analytics Spss International Research

Keith Woods Education Details

Frequently Asked Questions about Keith Woods

What company does Keith Woods work for?

Keith Woods works for Optimization Group

What is Keith Woods's role at the current company?

Keith Woods's current role is Research Director at Optimization Group.

What is Keith Woods's email address?

Keith Woods's email address is kw****@****oup.com

What is Keith Woods's direct phone number?

Keith Woods's direct phone number is +131390*****

What schools did Keith Woods attend?

Keith Woods attended Western Michigan University, Western Michigan University.

What skills is Keith Woods known for?

Keith Woods has skills like Customer Insight, Quantitative Research, Marketing Research, Market Research, Focus Groups, Advertising Research, Segmentation, Competitive Analysis, Qualitative Research, Survey Design, Integrated Marketing, Analytics.

Who are Keith Woods's colleagues?

Keith Woods's colleagues are Mike Mcdonald, Clara French, David Jansen, Sham Sharan, Eric Bates.

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