Kayla Koch Email & Phone Number

Norman, OK, US

Oklahoma City, Oklahoma Area

• Responsible for management and execution of the IMMY brand across all platforms
• Conceptualized and executed marketing collateral for trade shows, traditional & digital media
• Developed and oversaw production of packing and documentation design
• In-house product photographer
• Filmed and edited marketing & product tip videos
• Designed company apparel including event t-shirts, hats, sales team gear & more

Greater New Orleans Area

• Responsible for management and execution of the Green Wave brand across all platforms
• Conceptualized and executed all marketing collateral for the department including, but not limited to: posters, pocket schedules, digital ads, website content, ticket stock, t-shirts and other giveaway items
• Developed social media templates for each team that coordinate with the year’s marketing materials for use by other marketing and media relations staff
• Managed student interns in addition to training full time staff on brand management and Creative Suite skills

Tulsa, Oklahoma Area

• Responsible for management and execution of the TU brand across all platforms
• Conceptualize and execute all marketing collateral for the department including, but not limited to: posters, pocketschedules, magnet schedules, billboards (print and digital), t-shirts and other giveaway items
• Develop social media templates for each team that coordinate with the year’s marketing materials for use by othermarketing and media relations sta
• Design all print adverts for newspapers, magazines, etc.
• Create dynamic content for video board displays across three venues
• Educate and train student interns on photoshop skills and the TU brand

Tulsa, Oklahoma Area

• Created graphics and strategies for the Men’s Basketball social media identities
• Planned and executed social media campaign to support launch of the department’s new strategic plan
• Assisted in design of marketing collateral including gameday posters, billboards, giveaways and e-mail templates
• Third contact for Football:
• Created graphics for use on TulsaHurricane.com as well as football social media identities
• Responsible for the Tulsa Football Twitter and Facebook pages, particularly during games, including live tweeting

Greater Seattle Area

• Main media contact for Women’s Gymnastics & Men’s & Women’s Crew
• Responsible for website content including, but not limited to, schedule pages, biography pages, photo albums, press releases & graphics, through NeuLion’s TITAN
• Scoring official for gymnastics meets using ScoreKeeper software
• Schedule and moderate all media requests for coaches and players
• Maintain record books and historical archives
• Content & Design editor for quarterly crew magazine ‘SWEEP’

Greater Seattle Area

• Coordinated with all visiting & local media for photo, interview & statistic needs
• Ran live scoring during the meet & official score reporting post-meet
• Managed scoring & media team of seven staff members

• Assist staff during athletic events on campus, directly dealing with local and visiting media
• Input statistics for soccer, basketball, volleyball and softball using StatCrew and official NCAA scoring sheets
• Compile and create game notes during TU football games
• Compose press releases for TU golf programs including event previews, recaps and team biographies
• Update the official website for TU Athletics using Netitor
• Assist with official record keeping for TU Athletics

Master Of Education (M.Ed.), Intercollegiate Athletics

Bachelor Of Arts (B.A.), Communication

Activities and Societies: Scroll Honor Society, Lantern Honor Society, Dean's Honor Roll, Delta Gamma (Vice President of Foundation.

Certificate, Advertising

Minor, Political Science