Marketing Specialist
Current- Responsible for managing content creation for social media by creating, executing and scheduling a monthly content calendar for 2 brands.- Maintain specific brand personas for each brand across all social media platforms. - Take lead on community management for each brand by responding and engaging with audience according to each brand’s specific persona. - Focus on internal lead generation by creating company promotional & newsletter content for email marketing campaigns. - Responsible for managing Go High Level CRM for all new leads generated from company marketing efforts. - Assign & distribute new inbound leads to sales managers. - Create custom automations & workflows to enhance internal sales processes & overall client experience.