Keith Lawrence
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Keith Lawrence Email & Phone Number

Regional Sales Director - Northeast at Vericel® Corporation
Location: New York City Metropolitan Area, United States 6 work roles 1 school
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Current company
Vericel® Corporation
Role
Regional Sales Director - Northeast
Location
New York City Metropolitan Area, United States
Company size
405 employees

Who is Keith Lawrence? Overview

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Quick answer

Keith Lawrence is listed as Regional Sales Director - Northeast at Vericel® Corporation, a with 405 employees, based in New York City Metropolitan Area, United States. AeroLeads shows a matched LinkedIn profile for Keith Lawrence.

Keith Lawrence previously worked as Business Development Manager at Arthrex Long Island, Distributor of Arthrex Products at Arthrex Long Island and Regional Sales Manager at Mitek Sports Medicine. Keith Lawrence holds Bachelor Of Science (Bs), Finance, General from Penn State University.

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Vericel® Corporation

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Profile bio

About Keith Lawrence

An accomplished medical industry professional with expertise in operating room, pharmaceutical and office-based sales management. Successfully grow market share in ambulatory surgery centers through large integrated delivery networks (IDN) selling implants, disposables, and medical capital equipment in ultra-competitive markets. Able to excel in high-stress environments and cope with dynamic market conditions by developing appropriate strategies. Exceptional team builder, able to empower individuals to exceed corporate goals and develop top performers that produce beyond their capabilities.Results achieved through hard work, talent identification, employee development, skill-based training, accountability, and superior customer service. An authentic leader with an outstanding work ethic and proven to consistently meet commitments with integrity.Expertise includes:• Coaching Sales Process to Surpass Goals• Strong Relationship Building Skills• New Product Launch Execution• RFP Strategies & Contract Negotiation• C-Suite Communication & Presentation Skills• Collaboration & Teamwork• Strategic Thinking, Foresight & Crisis Management• Extensive Orthopedic Product & Market ExperienceAvailable to discuss new opportunities in the Greater New York City or Connecticut, please contact me at Lawrence.keith.a@gmail.com.

Current workplace

Keith Lawrence's current company

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Vericel® Corporation
Vericel® Corporation
Regional Sales Director - Northeast
New York, NY, US
Website
vcel.com
Employees
405
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6 roles

Keith Lawrence work experience

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Business Development Manager At Arthrex Long Island, Distributor Of Arthrex Products

Arthrex Long Island

New York, Ny, Us

Regional Sales Manager

Mitek Sports Medicine

Raynham, Massachusetts

Led team of consultants in Sports Medicine market in Connecticut, Greater New York, New Jersey, and Pennsylvania. Accountable for key customer relationships, sales performance, implementing marketing initiatives and collaborating with internal partners to achieve cost metrics. Oversaw training and development of consultants, coaching the sales process and managing pipeline to surpass sales goals.Selected accomplishments:• Exceeded quota and top growth region in Northeast (2022) • Placed 7 of 23 PureVue arthroscopy towers in the US market (2022-2023)• Multiple new product launch awards

Regional Sales Manager

Depuy Synthes

West Chester, Pennsylvania, United States

Managed the Connecticut market for the trauma, craniomaxillofacial and sports medicine sales teams. Responsible for key customer relationships, sales performance, implementing marketing initiatives and collaborating with internal partners to achieve cost metrics. Oversaw hiring, training and development of consultants, managed sales process to exceed sales goals. Selected accomplishments: • Surpassed quota in 2019, 2018 and 2017.• Top region bonus for new product release program (Exparel).

Jul 2016 - Jul 2019

Area Business Manager

Mitek Sports Medicine

Raynham, Massachusetts

Transitioned sports medicine sales team in Connecticut, Westchester and Upstate New York from distribution to direct sales model. Responsible for key customer relationships, team development and sales performance.Selected accomplishments:• Stabilized underperforming territory by driving new product sales to finish year at 7% growth.

Jan 2015 - Jun 2016

Sales Manager

Empire Surgical Products, Inc.

Belle Haven, New York

Hired, trained, and managed sales team in Connecticut & Westchester, New York territories. Responsible for regional sales performance with the sports medicine, biologics, pharmaceuticals and office-based product lines (Durable Medical Equipment (DME), osteoarthritis and biologic regenerative treatments). Selected accomplishments: • Expanded distribution region from $3M to over $50M in annual revenue as one of five founding members.• Awarded distributor of the year three times (DePuy Synthes - Mitek Sports Medicine).• Promoted to Territory Manager in 2005

Aug 2004 - Dec 2014
Team & coworkers

Colleagues at Vericel® Corporation

Other employees you can reach at vcel.com. View company contacts for 405 employees →

CC Carlos Carlos Rodriguez Carlos Carlos Rodriguez Colleague at Vericel® CorporationUnited States View → ML Marqis Layne Marqis Layne Colleague at Vericel® CorporationGreater Boston, United States View → MS Michael Spencer Michael Spencer Colleague at Vericel® CorporationJacksonville, Florida, United States View → DO Debra Osborne Debra Osborne Colleague at Vericel® CorporationAnn Arbor, Michigan, United States View → JE John Evitts John Evitts Colleague at Vericel® CorporationBoston, Massachusetts, United States View → CM Chad Matthes Chad Matthes Colleague at Vericel® CorporationGreater Boston, United States View → JG Jacob Gebru Jacob Gebru Colleague at Vericel® CorporationEverett, Massachusetts, United States View → JS Joseph Sandore Joseph Sandore Colleague at Vericel® CorporationGreater Boston, United States View → RS Rick Soja Rick Soja Colleague at Vericel® CorporationOak Park, Illinois, United States View → TX Thanh Xuan Thanh Xuan Colleague at Vericel® CorporationCambridge, Massachusetts, United States View →
1 education record

Keith Lawrence education

FAQ

Frequently asked questions about Keith Lawrence

Quick answers generated from the profile data available on this page.

What company does Keith Lawrence work for?

Keith Lawrence works for Vericel® Corporation.

What is Keith Lawrence's role at Vericel® Corporation?

Keith Lawrence is listed as Regional Sales Director - Northeast at Vericel® Corporation.

Where is Keith Lawrence based?

Keith Lawrence is based in New York City Metropolitan Area, United States while working with Vericel® Corporation.

What companies has Keith Lawrence worked for?

Keith Lawrence has worked for Vericel® Corporation, Arthrex Long Island, Mitek Sports Medicine, Depuy Synthes, and Empire Surgical Products, Inc..

Who are Keith Lawrence's colleagues at Vericel® Corporation?

Keith Lawrence's colleagues at Vericel® Corporation include Carlos Carlos Rodriguez, Marqis Layne, Michael Spencer, Debra Osborne, and John Evitts.

How can I contact Keith Lawrence?

You can use AeroLeads to view verified contact signals for Keith Lawrence at Vericel® Corporation, including work email, phone, and LinkedIn data when available.

What schools did Keith Lawrence attend?

Keith Lawrence holds Bachelor Of Science (Bs), Finance, General from Penn State University.

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