Kelli Klemczewski Email & Phone Number

Communicates with clients and internal staff regarding digital strategies, integrated digital marketing projects, and ongoing measurement analysis, as well as traditional marketing projects. Manages internal work teams and serves as direct client contact and internal contact on assigned projects.Executes effective cross-functional teamwork with copywriters (or develop own copy), designers, and developers to develop and manage a wide range of short-term and long-term marketing initiatives.Advises, manages, and coordinates production of online projects (primarily email marketing, along with website and social media initiatives) and other marketing deliverables. Defines project objectives and metrics to be tracked by the responsible business owners.Develops and maintains detailed project plans and tracking, including inter-dependencies, milestones, timelines, and budgets. Ensures on-time and on-budget delivery of work from internal team members and external agencies and vendors.

Evansville, Indiana Area

• Social Media Marketing - Plan, develop, lead, and execute all aspects of organic and paid social media - Calendar creation, creative brief development, and deployment - Develop strategies and goals to increase traffic, revenue, brand awareness, and retention - Analyze reporting and data and translate into recommendations for campaigns• Affiliate Marketing - Manage affiliate program alongside agency - Analyze ROI by reporting on costs and performance in regards to conversion rates, traffic, and retention. - Ensure affiliate partners are best fit to promote brand

Evansville, Indiana

• Email Marketing - Upheld responsibilities from the Email Marketing Coordinator position - Contributed to and built the loyalty email program• Social Media Marketing - Manage and distribute social media creative assets accordingly - Create paid and organic social media calendars - Monitor social media campaign performance daily• Affiliate Marketing - Manage and distribute affiliate creative assets accordingly - Track placement across multiple affiliate vendor sites and platforms• Display Marketing (Programmatic) - Manage and distribute display creative assets accordingly

Evansville, Indiana

• Managed day-to-day coordination of email marketing campaigns, scheduling, and deployment.• Developed segmentation strategies• Executed e-mail marketing production schedules.• Contributed and assist with the development of email creative test plan including creative, subject line, and copy.• Monitored & reported on email performance including A/B split & multivariate testing.• Managed and maintained the email promotional calendar.• Managed and executed SMS marketing messages.• Worked closely with buying departments to compile relevant product stories and promotions• Managed creative assets for re-targeting campaigns

Evansville, Indiana

-Complete special projects as assigned.-Compile data analysis of Eagle Experience for Office of Planning, Research, and Assessment -Created marketing campaigns for Office of the Provost grants and Multicultural Center.-Log, copy, and send Student Travel Authorizations.-Perform clerical duties for Student Affairs office and other departments.-Sit in on meetings and take minutes when needed.-Conducted a photo project for the Office of Student Affairs.

Evansville, In

-Advised and counseled students in situations and made referrals when appropriate.-Developed a responsible living environment in my area through community development, effective interaction, and outreach.-Reported all emergencies and serious situations to supervisor and/or the Area Coordinator on call.-Facilitated programs year-round for residents.-Participated in an on-call schedule and conducted thorough on-call rounds.-Confronted and documented disciplinary situations.

Jeffersonville, In

-Provided ongoing tracking and reporting on marketplace developments to senior management.-Interpreted and presented relevant market data in order to ensure market driven service planning.-Followed economic trends/effects of commodities in the marketplace and in the barging industry.-Leveraged growing database of satisfaction results to identify developing trends for opportunity.-Provided analytical support to a number of key business project teams.-Compiled market data into weekly and monthly reports for senior management and project teams.-Researched and reported implications of possible company and competitor actions.-Compiled information for the company chemical handbook.

Orlando, Fl

-Worked in the Circus McGurkus restaurant at Islands of Adventure.-Maintained the cleanliness of the dining room.-Tended to customer needs.-Prepped and served food.

Louisville, Ky

-Assisted with completion of insurance contracts with carriers and agents.-Updated tracking spreadsheets for acquisitions of the company.-Entered client’s insurance plan information into database.-Assisted in accounting department with preparing expense reports for scanning.