Ken Baker Email & Phone Number

364 Notla Vista I Blairsville, Ga 30512

Blairsville, Ga

Lincoln Communications, Inc., provides marketing & strategic planning for business; political consulting, public speaking, relationship building & other services to professional firms and family-owned businesses seeking to grow their company and enhance their profits. The firm also works with companies who want to increase their presence in the public sector through a personalized government affairs program. As founder and Principal, Ken focuses on assisting clients in developing strategic… Show more Lincoln Communications, Inc., provides marketing & strategic planning for business; political consulting, public speaking, relationship building & other services to professional firms and family-owned businesses seeking to grow their company and enhance their profits. The firm also works with companies who want to increase their presence in the public sector through a personalized government affairs program. As founder and Principal, Ken focuses on assisting clients in developing strategic plans to grow their business, capture a larger share of existing markets and enter new areas of service. In the public and government arena, he departs from the usual government affairs approach to assist clients in developing an agenda to become pro-active in their dealings in the political arena by involving their marketing goals in community outreach.Ken’s career blends a record of public service with a successful business and marketing background that has produced sales of over $2.5 Billion as measured in value completed projects for professional service firms. Whether operating in the corporate or political arena, he provides strategic advice and leadership to help clients accomplish their business plans and attain their goals. He has developed marketing departments from ground up, created and implemented successful strategies for attacking niche market specialties and trained owners and staff in the nuances of closing a sale.Baker, a former Member of the Tennessee House of Representatives, served in the Federal Government as the Region IV Representative of the US Secretary of Labor. In that capacity, he served as the point of contact in communicating with Members of Congress, the US Senate, Governors, and Legislators promoting greater understanding and communication between business and government. Prior to his government service, Ken started a successful travel company that rapidly grew to one of West Tennessee’s largest agencies.“Empower, Engage, Energize” Show less

Greater Atlanta Area

Areas of responbilities included representing the interior design company in the southeast and southwest. Baker developed relationships with potential clients in senior living and worked with owners, developers and operators to secure sales contracts. Further, he provided certain project management duties required to keep the design team informed as to the clients' concerns. Baker reviewed and revised company marketing material to reflect the company's strengths and expertise. During his… Show more Areas of responbilities included representing the interior design company in the southeast and southwest. Baker developed relationships with potential clients in senior living and worked with owners, developers and operators to secure sales contracts. Further, he provided certain project management duties required to keep the design team informed as to the clients' concerns. Baker reviewed and revised company marketing material to reflect the company's strengths and expertise. During his tenure, Baker researched the market area and developed relationships with exisiting senior living providers who needed to update their communities in order to meet the changing needs of residents. He sought out opportunities to assist new communities in their pre-development activities and to introduce them to his network in order to solve financing, marketing and operational needs. Show less

Atlanta Office

As Senior Vice President for Rees Associates, Inc., Ken continued to serve senior living clients as the Specialty Leader for the firm's Senior Housing studio. He developed and maintained numerous relationships within the industry and worked with forward-thinking leaders in redefining how retirement communities view their role and their delivery of services to residents. Ken earned the Coalition for Leadership in Aging Services’ designation as a Certified Aging Specialist Professional… Show more As Senior Vice President for Rees Associates, Inc., Ken continued to serve senior living clients as the Specialty Leader for the firm's Senior Housing studio. He developed and maintained numerous relationships within the industry and worked with forward-thinking leaders in redefining how retirement communities view their role and their delivery of services to residents. Ken earned the Coalition for Leadership in Aging Services’ designation as a Certified Aging Specialist Professional (CASP), from North Texas State University and became an accredited LEED AP, (Leadership in Energy and Environmental Design) and was recognized by national clients as a valuable resource in the planning and development and positioning of their endeavors. Ken developed and maintained relationships with clients throughout the US. He traveled extensively through the Pearl Triangle of China while leading REES' efforts to introduce western quality senior housing products to the growing Chinese markets. His visit to India resulted in REES's selection to design a US standard senior living community in a new city being developed in a suburb of Hyderabad. Show less

Atlanta

Ken developed the Marketing and Client Relations department for THW Design. He was instrumental in transitioning the firm’s hospitality experience into becoming a national leader in Senior Living design. During his tenure, he worked closely with firm's leadership to expand the market segment and area while strengthening ties with an existing client base. While working to capture a nationally recognized client, Baker led efforts to effect changes in Georgia’s regulations governing the issuance… Show more Ken developed the Marketing and Client Relations department for THW Design. He was instrumental in transitioning the firm’s hospitality experience into becoming a national leader in Senior Living design. During his tenure, he worked closely with firm's leadership to expand the market segment and area while strengthening ties with an existing client base. While working to capture a nationally recognized client, Baker led efforts to effect changes in Georgia’s regulations governing the issuance of Certificate of Need for Skilled Care Facilities within a Continuing Care Retirement Community, resulting in nearly a billion dollars in new development within the state. He successfully planned strategies to land projects with construction values of $35 - $100 MM. He was appointed to the American Association of Homes & Services for Aging’s Quality First Commission and helped draft the mission and purpose statement for the nationwide initiative. Show less

Charlotte, Nc

As Director of Marketing and Public Relations, Baker developed and implemented a strategic plan to restore and expand the 100-year old firm's market position in healthcare and senior living design. Baker re-established communications with former clients and regulatory officials in order to shore up the base of the firm's business. He conducted primary market research to identify and focus marketing efforts and to determine threats posed by competition. Baker developed a plan to enhance… Show more As Director of Marketing and Public Relations, Baker developed and implemented a strategic plan to restore and expand the 100-year old firm's market position in healthcare and senior living design. Baker re-established communications with former clients and regulatory officials in order to shore up the base of the firm's business. He conducted primary market research to identify and focus marketing efforts and to determine threats posed by competition. Baker developed a plan to enhance the Principal's marketing and presentation abilities in order to make them the focus of the marketing campaign.Strategic planning revealed the need to update all marketing related materials in order to improve and modernize the image of the company. Baker led the effort to create the new image which included developing new project sheets, updating the libraries and writing all the marketing proposals and collateral materials.As a result of the careful planning and implementation of the strategic plan, the size of the firm doubled in the three years prior to Baker being recruited to join THW Design in Atlanta to build a marketing department. Show less

Atlanta, Ga

Prior to forming Lincoln Communications, Baker received an appointment to serve in the Reagan Administration as the Secretary of Labor's Personal Representative in Region IV, based in Atlanta, GA. The region included Georgia, Tennessee, Kentucky, North and South Carolina, Florida, Alabama and Mississippi. Duties included establishing liaison with local, state and federally officeholders, appointed officials, labor officials, civic and public interest groups, business and community-based… Show more Prior to forming Lincoln Communications, Baker received an appointment to serve in the Reagan Administration as the Secretary of Labor's Personal Representative in Region IV, based in Atlanta, GA. The region included Georgia, Tennessee, Kentucky, North and South Carolina, Florida, Alabama and Mississippi. Duties included establishing liaison with local, state and federally officeholders, appointed officials, labor officials, civic and public interest groups, business and community-based organizations. Also, Baker was responsible for gaining support for the Reagan Administration's programs and positions in the labor market while assessing the receptiveness of Members of Congress, Union Officials, civic/public interest groups, business associates and others. Show less

Nashville, Tn

Elected to represent the 73rd District (Jackson, TN) in the Tennessee House of Representatives in 1978. Re-elected in 1980.

Worked Toward A Masters Degree In Political Science Before Enlisting In Us Navy Air Reserve, Political Science

Ba, Political Science

History