Ken Walker

Ken Walker Email and Phone Number

Marketing Automation and Analytics Manager @ World Insurance Associates LLC
Saint Petersburg, FL, US
Ken Walker's Location
St Petersburg, Florida, United States, United States
About Ken Walker

I am an executive with both marketing and technical expertise. In 1995 I started one of Tampa Bay’s first digital marketing companies and have spent my career helping to grow small companies as well as working with large global organizations to increase lead generation and sales. I focus on data driven results to generate leads, sales, and to improve ROI. In addition to my marketing expertise, I am a LAMP full stack developer and have created several applications both independently, and as the manager of a large team.As a marketing consultant I have helped many small and medium sized businesses develop and execute a sound marketing strategies that helped improve their business, and position them for acquisition. At LinkShare Corp. As a Web Producer, I managed web production & development, SEO and SMO marketing teams. As Dean of LinkShare University, I created an educational program for advertisers and publishers.In 2005 the Internet marketing firm I co-founded was acquired by TrafficStrategies.com where I was made Director of Search Marketing. My responsibilities included search engine optimization, site production and management, client and partner relations, technology assessment, and analytical assessment.In 1995 I co-founded the Tampa-based web development and Internet marketing firm, Cyberscapes, with Peter Kageyama where we developed Internet marketing strategies and e-commerce solutions for an extensive list of clients including Outback Steakhouse, Time Warner, Progress Telecom and others. I’m an avid Buckeye alumnus, creative drummer in several local bands and devoted father.Specialties: SEO/SMO, Web Site Development, Site, Application and Database Architecture, Usability, Conversion Optimization, Link Building, Keyword Development, Creative Site Optimization, Landing Page Development, Content DevelopmentTechnical SkillsASP, .NET, PHP, MySQL, MSSQL, HTML, XML, JavaScript, CSS, DHTML

Ken Walker's Current Company Details
World Insurance Associates LLC

World Insurance Associates Llc

View
Marketing Automation and Analytics Manager
Saint Petersburg, FL, US
Website:
worldins.net
Employees:
1292
Ken Walker Work Experience Details
  • World Insurance Associates Llc
    Marketing Automation And Analytics Manager
    World Insurance Associates Llc
    Saint Petersburg, Fl, Us
  • World Insurance Associates Llc
    Marketing Automation & Analytics Manager
    World Insurance Associates Llc May 2023 - Present
  • Vista Market Advisors
    Chief Marketing Officer
    Vista Market Advisors May 2017 - Apr 2023
    Tampa/St. Petersburg, Florida Area
    Strategy and management for online and offline marketing.
  • Datex Corporation
    Seo/Webmaster
    Datex Corporation Apr 2016 - May 2017
    Clearwater, Fl
    SEO and related Internet marketing services. Website and landing page development and conversion optimization.
  • Independent Marketing Consultant
    Internet Marketing Consultant
    Independent Marketing Consultant Mar 2011 - Apr 2016
    Tampa Bay Area
    I worked with several medium sized companies providing strategy and execution in multiple marketing channels including paid search (Google AdWords and Bing Ads), search engine optimization, social media marketing, affiliate marketing, online display, direct mail, email marketing and others. I used multiple testing platforms to optimize conversions for all campaigns. I also developed consumer engagement strategies designed to integrate all marketing channels. Additionally I worked with clients to implement an account management team, setting client services standards, improve day to day business operations as well as project and work flow processes. Representative clients include a national consumer product company, an international financial software company, vacation travel companies and affiliate marketing firms.
  • Data Age Business Systems Inc.
    Director Of Marketing
    Data Age Business Systems Inc. Jun 2013 - Oct 2014
    Largo, Fl
  • Linkshare Corp
    Dean Of Linkshare University
    Linkshare Corp Jun 2008 - Mar 2011
    Created and managed new educational department designed to train customers on digital marketing with a focus on affiliate marketing, SEO, social media and paid search.
  • Linkshare Corp
    Web Producer
    Linkshare Corp Jun 2007 - Mar 2011
    Supervised web design and development team, content development, SEO and SMM teams. Set marketing strategy, supervised website design, layout and usability. Providedanalytical analysis.
  • Trafficstrategies.Com
    Director Of Search Marketing
    Trafficstrategies.Com May 2005 - Jun 2007
    Provided search engine optimization (SEO) for clients and company owned sites. Managed site development and content creation.
  • Cyberscapes, Inc.
    Founder/President/Ceo
    Cyberscapes, Inc. Oct 1996 - Jun 2005
    Wed site development and marketing for mid to large size companies covering all aspects of design, development and marketing. Worked with clients to develop web presence strategies, business model development, web marketing programs, customer development and relationship management programs and web traffic strategies.

Ken Walker Skills

Seo Digital Marketing E Commerce Email Marketing Online Marketing Website Development Ppc Social Media Marketing Link Building Sem Strategy Marketing Crm Social Media Content Development Affiliate Marketing Marketing Strategy Web Marketing Lead Generation Web Development Conversion Optimization Web Design Advertising Content Strategy Css Usability Smo Html Wordpress Dreamweaver Search Engine Optimization Customer Relationship Management

Ken Walker Education Details

Frequently Asked Questions about Ken Walker

What company does Ken Walker work for?

Ken Walker works for World Insurance Associates Llc

What is Ken Walker's role at the current company?

Ken Walker's current role is Marketing Automation and Analytics Manager.

What is Ken Walker's email address?

Ken Walker's email address is ks****@****ail.com

What is Ken Walker's direct phone number?

Ken Walker's direct phone number is +172754*****

What schools did Ken Walker attend?

Ken Walker attended The Ohio State University.

What are some of Ken Walker's interests?

Ken Walker has interest in Skiing, Biking, Music, Running, Strategy Development, Drums, Usability Design, Brand Building.

What skills is Ken Walker known for?

Ken Walker has skills like Seo, Digital Marketing, E Commerce, Email Marketing, Online Marketing, Website Development, Ppc, Social Media Marketing, Link Building, Sem, Strategy, Marketing.

Who are Ken Walker's colleagues?

Ken Walker's colleagues are Nicholas Liggett, Lisa Presto, Michelle Masferrer, Mike Mann, Samantha Yeaw, Christopher Greene, Roberta Nelson.

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