Kevin Kaminsky Email and Phone Number
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A dynamic leader with over 20 years of experience in digital promotions, loyalty platforms, and user experience. Proven track record of managing and developing teams, and driving impactful digital engagements. Expert in translating requirements into solutions, authoring and presenting RFI/RFP/SOW, hiring, mentoring, and coaching teams. Strong background in driving cross-functional initiatives, developing impactful user experiences, and analyzing first and zero party data to inform the creation of implementable plans and actions.
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Director Of Solution ArchitectureRealtime Media Jan 2023 - PresentUnited States
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Vice President, Solution ArchitectPrizelogic Apr 2016 - Nov 2022Scottsdale, Arizona, United States• Generated 40M+ in annual sales by successfully managing, mentoring, and developing a team of strategic solution advisors responsible for consulting, solutioning, and scoping promotional engagements and loyalty platforms.• Achieved a high close rate of sales opportunities by providing product and technology expertise, demos, industry knowledge, and RFP support as key members of the business development team.• Guided and collaborated with cross-functional teams on digital incentive engagements utilizing online, app, API, SMS and social aggregation platforms, resulting in key clients such as Amazon, Disney, Energizer, General Mills, Hershey's, Johnson & Johnson, Pepsi, T-Mobile, Taco Bell, and Treasury Wine Estates, increasing sales and revenue.
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Director Of User ExperiencePrizelogic Jan 2008 - Mar 2016Scottsdale, Arizona, United States• Improved user experience resulting in a 15% increase in user engagement and satisfaction by leading, hiring, managing, and developing a team of direct reports responsible for the creation of user experiences, wireframes, site flows, and supporting documentation for national and international incentive and loyalty engagements.• Successfully created and presented wireframes, site flows and supporting documentation for promotions, rebates, and loyalty engagements for early-stage companies to Fortune 100 brands resulting in a 25% increase in conversion rates.• Led the implementation of user research and testing methods resulting in a 10% decrease in user drop-off rate and an increase in user retention for national and international incentive and loyalty engagements.
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Senior Director Of MarketingEmarketing Jan 2002 - Dec 2007Scottsdale, Arizona, United States• Successfully managed the syndication of Kraft Foods based recipe, lifestyle content and trial samples on convenience stores and supermarket websites.• Created and implemented effective digital marketing campaigns and strategies to promote the syndicated content, resulting in increased customer engagement and brand awareness.• Instrumental in the successful transition from content syndication to promotion, loyalty, and rebate platform through rebranding and business pivot of eMarketing to PrizeLogic. -
Senior Information ArchitectProxicom Sep 2000 - Dec 2001New York City Metropolitan Area• Led a successful information architecture initiative for the Chase / J.P. Morgan merger, resulting in a cohesive and user-friendly website structure for the combined company.• Developed comprehensive UX deliverables, including content audits, interviews, wireframes, and site maps, that were instrumental in the redesign of the merged websites, resulting in a 30% increase in website traffic.• Worked closely with a cross-functional team of designers, developers, and project managers to ensure seamless integration of the information architecture throughout all aspects of the merger, resulting in a satisfaction rate of 95% among users. -
Information ArchitectTheglobe.Com May 1997 - Aug 2000New York City Metropolitan Area• Collaborated with cross-functional teams to architect, design, develop, and enhance community tools, including chat rooms, message boards, page builder and ad builder, through the creation of wireframes, site flows, and user journeys, resulting in a 40% increase in user engagement.• Led the effort to grow user base from 1MM to 20MM users a month within 2 years, resulting in a 20% increase in revenue.• Contributed to the success of theglobe.com, which was featured in the NATGEO/FX series, “Valley of the Boom”, by designing and developing user-centered features and tools, resulting in a 30% increase in user retention.
Kevin Kaminsky Skills
Kevin Kaminsky Education Details
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Communication And Media Studies
Frequently Asked Questions about Kevin Kaminsky
What company does Kevin Kaminsky work for?
Kevin Kaminsky works for Realtime Media
What is Kevin Kaminsky's role at the current company?
Kevin Kaminsky's current role is Dynamic leader with over 20 years of experience in digital promotions, loyalty platforms, and user experience. Proven track record of successfully managing teams and driving impactful engagements..
What is Kevin Kaminsky's email address?
Kevin Kaminsky's email address is kk****@****gic.com
What is Kevin Kaminsky's direct phone number?
Kevin Kaminsky's direct phone number is +148027*****
What schools did Kevin Kaminsky attend?
Kevin Kaminsky attended Arizona State University.
What skills is Kevin Kaminsky known for?
Kevin Kaminsky has skills like Digital Marketing, Mobile Marketing, User Experience, Interactive Marketing, Information Architecture, Account Management, Digital Strategy, Email Marketing, Graphic Design, Online Advertising, Online Marketing, Web Applications.
Who are Kevin Kaminsky's colleagues?
Kevin Kaminsky's colleagues are What Ever, Qa Rtm, Walter Mcdonald, Steve Shivers, Mohamed Taoufik, Mary Hycenth, Kate Zaarour.
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Kevin Kaminsky
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