Kiera Clark Email & Phone Number

Herzogenaurach, Bavaria, De

Herzogenaurach, Bavaria, De

Anchorage, Ak, Us

- Relaunched e-commerce store (adnstore.com) with new products/designs that led to $40K in sales in a three-month period. - Manage business strategy and marketing plan for adnstore.com including directing designers, orchestrating multi-channel marketing plan, and working with vendors to create an efficient manufacturing/fulfillment process, resulting in 1800+ product sales. - Implemented a new email service provider to restructure customer email communications including welcome/cart automation, widgets, and individual email campaigns to regularly communicate value with customers.

Anchorage, Ak, Us

Work with advertising agencies and large direct clients to create marketing strategies that meet client goals. Responsible for building and maintaining strong professional relationships, finding creative solutions, and providing product knowledge to businesses within the Anchorage market.

Anchorage, Ak, Us

- Place paid digital campaigns including video, display, and social- Work with SEM partner to optimize and report on SEM performance- Support and deliver on campaign success by use of internal ad server, Google Analytics, and Google Tag Manager,- Make updates and changes to websites utilizing WordPress and Sitecore

Provo, Ut, Us

- Launched AdWords campaigns for a class of 50+ students to promote product sales for class website- Managed WordPress site to maintain accurate inventory levels from drop shipper and optimize for conversions - Instructed 50+ students in email marketing campaigns and generating viral content- Conducted in-store research studies to determine how consumer perception is influenced by receipt length- Used eye-tracking software to study how POP’s influence consumer purchase behavior- Set up behavioral lab and directed research participants

Idaho Falls, Id, Us

- Assisted with 3 CPG product launches on a $50+ million brand that will result in a projected $6 million brand revenue increase- Assessed the profitability of a new product line by examining data, trends, and competitors and presented work to management- Performed industry gap analysis and organized brainstorm that gave brand direction on a 5-year pipeline- Researched and provided recommendations to improve the customer enrollment process. Findings were presented to executive management and will influence future customer on-boarding and messaging strategies.

Provo, Utah, Us

- Conducted SEO keyword research and headline content creation to rank well on search engines- Responsible for managing Facebook social media channel - Used WordPress to create blog posts and promote book launches