Kieran Fox Email & Phone Number

Walton-on-Thames, GB

London, GB

London, GB

* Own the growth marketing strategy and inform the client-facing experience across acquisition, conversion and retention* Develop the strategic plan, using analytics to inform decisions, and drive execution to optimise a significant marketing budget against company goals* Develop go-to-market plans for new client and proposition launches including budgets.

London, GB

London, London, GB

Led B2C division encompassing portfolio of online brands, with P&L responsibility for £60m revenue with marketing budget of £5mCreation of digital vision translated in to a multi-brand digital strategy, execution of all ecommerce and performance marketing activities, campaigns & communicationsLead a highly-effective team of 13 data-driven digital trading.

London, London, GB

London, London, GB

London, GB

Budget responsibility for B2B business banking online sales through acquisition channels to new-to-bank applicants and increasing value of existing customers through cross-sell within secure banking platformAccountable for all digital KPIs utilising advanced Webtrends, Adobe Analytics and Maximyser to create bespoke reportsDesign & delivery of new online.

Costa Mesa, CA, US

Management of optimisation pipeline, customer journey and site content for online membership proposition – CreditExpert.co.uk (c.1 million members)Creation and ownership of product and operating plans for new financial aggregator propositionManagement acquisition budget of £500K, working with the Media team to produce and optimise activity & creative for.

London, GB

Project management of all website content changes (c.200 p.m.), seasonal and channel-based campaignsBriefed copywriters in producing content to increase SEO traffic & improve overall SEM effectivenessOwnership of Omniture’s Touch Clarity product, displaying personalised content to website visitors based on previous browsing activity and therefore.