Kier Bard Email & Phone Number

Denver, Co, Us

Golden, Co, Us

Denver, Colorado, United States

Denver Metropolitan Area

Greater Denver Area

Developed and executed comprehensive community engagement strategy for pediatric dental & vision provider serving communities of concern. Collaborated with all levels of the organization to create and implement targeted campaigns for 8 practice locations throughout Denver Metro. Identified and leveraged strategic relationships with external stakeholders to accomplish desired outcomes. Hired, trained, and supervised community outreach staff. Piloted innovative lead generation strategies to increase patient enrollments and achieve revenue goals. Developed metrics to evaluate and track performance. Managed expense budgets and corporate sponsorship programs. Adopted digital technology tools to maintain contact database and communicate information more effectively to customers. Key Contributions: •Participated in 75+ targeted outreach events to educate communities of concern about proper dental hygiene and vision health, including: Back to School backpack drives, Health Fairs, and Food Bank distribution events.•Created and managed custom vision screening program in partnership with Cherry Creek School District.•Successfully launched new pediatric vision practice by partnering with Loveland Boys & Girls Club, Thompson Education Foundation, and the City of Loveland.

Boulder, Co

Managed grassroots marketing and community outreach campaigns for outdoor adventure youth summer camp. Developed partnerships with schools, community centers, and parent groups to distribute marketing materials and host promotional events. Conducted digital influencer campaigns, analyzed sales performance and administered corporate sponsorship programs. Supervised independent contractors in multiple markets.Key Contributions: •Expanded camp footprint through brand ambassador program and partnerships with local school district leaders and staff.•Collaborated with operations, customer service, and marketing teams to streamline workflows, monitor safety protocols and achieve enrollment goals.•Developed performance metrics to measure effectiveness of community outreach efforts.

Golden, Co

•Developed and managed distinctive marketing and promotional campaigns for clients: Comcast, Center Strength Studios, Allied Print Group. •Researched, wrote, and administered grants in excess of $90,000 to fund capital improvement projects, special events and wellness programs for “at risk” elementary school. •Initiated and implemented successful collaborations with Colorado Department of Transportation, Safe Routes to Schools, Bicycle Colorado, Denver Broncos, Whole Foods, Denver Urban Gardens, Golden Schools Foundation, Kaiser Foundation, RMC Health, and American Academy of Dermatology.

Longmont, Co

Championed end-to-end marketing, profitability, planning, and execution of video, internet, and digital voice service sales efforts throughout Northern Colorado. Supervised sales, marketing, and customer service teams. Led cohesive team building/management; including hiring, talent development, employment compensation, incentive programs, and performance evaluations. Responsible for all budgeting and forecasting in assigned region. Presented weekly forecast reports and led monthly P&L reviews with regional leadership team.Key Contributions: •Achieved forecasted revenue, ROI, and subscriber goals through the creation of demographically-targeted marketing campaigns.•Established strategic alliances with programming networks, community-based organizations, elected officials, corporations, sports teams, and retail partners to enhance marketing campaign effectiveness. •Synergized cross-functional relationships between the finance, technical operations, sales, and customer service teams by initiating team leader meetings and conducting productivity analysis.

San Francisco Bay Area

Oversaw daily operations and workflows for 8-12 annual customer acquisition campaigns, 4 loyalty campaigns, and 25 sales events in 3 years within a diverse and highly-competitive market. Managed a 4-member team and a $6M budget. Key Contributions: •Consistently surpassed subscriber and revenue goals within a competitive market. •Introduced a targeted community relations strategy that resulted in extension of cable franchise agreements. •Created a new event sales channel which became the model for implementation throughout region. •Earned the Cableworld Magazine’s “Excellence in Multicultural Marketing” Award (2005). •Perfected management techniques through company’s Fundamentals of Leadership training course.

Greater Seattle Area

Managed and grew multi-state account territory by $2M annually through innovative marketing campaigns and impactful employee sales incentive programs. Hired, supervised, and mentored internal sales staff in multiple markets. Negotiated service agreements with regional cable operators to stabilize market share. Worked effectively with competitors, clients and colleagues to create and implement multi-channel customer acquisition programs.Key Contributions: •Consistently exceeded product sales goals by exploiting cross-promotional opportunities with clients.•Piloted a successful long-term partnership with competitor to produce joint marketing and sales campaigns.•Created and executed award-winning employee sales incentive programs to increase market share.

San Francisco Bay Area