• Designs and manages implementation of organization's marketing strategy through all communication channels, including print and digital • Strategies and supervises organization's campaigns and projects, ensuring brand consistency and effective communicate information• Manages organization's marketing budget to support implementation of organization's brand and campaigns initiatives• Experienced in leveraging AI technology to develop and implement marketing strategies and campaignsKnowledgeable in analytics to analyze data and derive insights

• Manages implementation of organization's marketing strategy through all communication channels, including print and digital • Supervises organization's campaigns and projects, ensuring brand consistency across all touchpoints.• Evaluates existing initiatives and adjusts processes regularly for efficiency and effectiveness.• Manages marketing budget to support recognition of organization's brand and campaigns to achieve communication goals• Creates graphics and develops materials for digital platforms and print collateral

STRATEGIC • Develop creative marketing strategies and plans for regionals offices to increase recruitment goals for their programs• Develop short and long term communications objectives, including the selection of appropriate print and media channels• Assist in the development and creation of organization resources such as promotional items, company apparel stores, internal newsletters and more MANAGEMENT & DEVELOPMENT• Manage and motivate my marketing team to achieve goals and invests in professional growth • Manage and oversee organization's national and regional social media profiles, while providing effective tools and resources to increase general brand recognition and program recruitment needs• Build and maintain cohesive relationships with senior management, as well as developed an external network for vendor and media needs PROJECTS & DESIGN • Creatively deliver communications strategies, collaborating with the team to develop program material, advertising, promotions and media events • Using the Adobe Suite, created marketing printed and digital material including corporate brochures, program flyers, social media recruitment posts and more• Review work submitted by team members ensure brand integrity, accuracy, proper design, layout, copy, etc. in collaboration with regional teams• Experience with email marketing, social media, paid advertising and web design

- Managed social media accounts to increase organization's online presence and program information.- Created social media graphics for daily postings using Adobe Suite and Canva.- Using the Adobe Suite, created marketing material including corporate brochures, program flyers, recruitment posters, etc- Assisted in generating marketing campaigns to increase program recruitment goals.- Fulfilled marketing orders from internal source of promotional items for NYAP offices nationwide

- Managed social media accounts to increase organization's online presence and program information.- Created social media graphics for daily postings using Canva.- Fulfilled marketing orders from internal source of promotional items for NYAP offices nationwide

- Oriented new employees to the organization- Created and distributed new employee documents, such as new hire checklist and job descriptions.- Collected employment and tax information for HR Business Partners- Ensured background and reference checks are completed- Prepared new employee files for HR Business Partner's internal usage

• Supported industry partners to ensure optimal placement and management of products on company website• Enhanced brand awareness within the digital space as well as driving website traffic to acquire leads/customers• Provided support to store associates and customers via company's digital platforms• Knowledge in Facebook Insights, Google Analytics and other analytics data

- Planned, designed, and directed the execution of public, private, and social events hosted by company event space.- Provided managerial and operational support to owner, including the oversight of company's product stock, vendor relationships and financial reports.- Trained and provided staff for events- Managed social media accounts to increase brand recognition and promotion of events.- Managed payroll and scheduling for all employees

- Provided managerial and operational support to the Store Manager. - Executed company standards for merchandise placement, visual displays, and signage as well as maintaining standards for cleanliness and organization throughout the store. - Ensured compliance with all company policies and procedures. - Interviewed, trained and supervised sales associates to execute their job duties and provide exceptional customer service.