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Kimberly Ortiz is listed as Growth Marketing at GCash, a with 592 employees, based in Metro Manila, Philippines. AeroLeads shows a matched LinkedIn profile for Kimberly Ortiz.
Kimberly Ortiz previously worked as Digital User Acquisition at Gcash and Strategic Partnerships at Lazada. Kimberly Ortiz holds Bachelor Of Arts (B.A.), Management Economics from Ateneo De Manila University.
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Kimberly Ortiz is a Growth Marketing at GCash. She possess expertise in marketing, marketing communications, events coordination, leadership, project management and 6 more skills. Colleagues describe her as "Kimberly is a professional, driven, and hard-working individual. She is both process and goal-oriented - traits that are reflected in the work she produces in both fields of marketing and sales. With her excellent work ethic, you can be rest assured that Kimberly will always work toward being able to meet her deliverables for the sake of her clients."
Listed skills include Marketing, Marketing Communications, Events Coordination, Leadership, and 7 others.
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A career timeline built from the work history available for this profile.
• Develops and executes campaign strategies to drive awareness, education, and useracquisition• Oversees the delivery and optimizes efficiency of digital acquisition channels, includingperformance marketing and digital partnerships• Conducts driver analyses on funnel performance to identify improvement areas andenhance conversion rates
Fosters synergies between external partners and internal stakeholders to drive business growth and identify new opportunities
• Aug 2023 to Jan 2024: Became lead of the team responsible for optimizing buyer conversion and revenue while managing P&L and platform incentive efficiency (Free Shipping, Cashback, Discount Vouchers)• Jan 2023 to Jul 2024: Identified and executed initiatives aimed at enhancing customer retention and increasing buyer purchase frequency
Bgc, Taguig
Managed the Free Shipping Program end-to-end, overseeing strategy development, product development, operations, marketing, P&L management, UATs, and providing comprehensive analyses
• Led the team responsible for executing always-on and tactical marketing campaigns across various offer verticals• Implemented targeted promotions and user cohort A/B tests to re-engage churned and low active users, driving a significant increase in Booky Prime membership subscriptions• Oversaw content management and provided analyses of CRM channels
• Drove sales and improved brand equity through opportunities with new and existing partners• Managed the marketing and content calendar and led brand-building activations
Ncr - National Capital Region, Philippines
• Project manager for brands’ digital campaigns, always-on initiatives, and website content • Managed the social media pages of brands and handled Facebook media buying • Led the online projects for the launch of Tim Hortons in the Philippines
Ncr - National Capital Region, Philippines
• Dealt and negotiated with corporate accounts with regard to their Christmas giveaways to employees and associations• Delivered the budget/ target of the assigned territory (Paranaque & Las Pinas), as well as expended business in said area
Other employees you can reach at wearegcash.com. View company contacts for 592 employees →
Chrissie M.
Colleague at GcashMetro Manila, National Capital Region, Philippines
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Gian Paulo Esguerra
Colleague at GcashTaguig, National Capital Region, Philippines
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JA
Jillian A.
Colleague at GcashMetro Manila, Philippines
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CE
Charish Estrellado
Colleague at GcashMetro Manila, National Capital Region, Philippines
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Jana Francisco
Colleague at GcashMetro Manila, National Capital Region, Philippines
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PG
Patrizia Gayle Sarmiento
Colleague at GcashQuezon City, National Capital Region, Philippines
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Daessa Nova
Colleague at GcashCalabarzon, Philippines
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Ganymede Macabit
Colleague at GcashPhilippines
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Ana Maria Karina Mendoza
Colleague at GcashMetro Manila, National Capital Region, Philippines
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BB
Benjo Bj Hervias
Colleague at GcashTalisay, Western Visayas, Philippines
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Attended the university in Seoul, Korea for a semester for AdMU's Junior Term Abroad program. Yonsei University is one of the "S.K.Y".
Quick answers generated from the profile data available on this page.
Kimberly Ortiz works for GCash.
Kimberly Ortiz is listed as Growth Marketing at GCash.
Kimberly Ortiz is based in Metro Manila, Philippines while working with GCash.
Kimberly Ortiz has worked for Gcash, Lazada, Booky, Kkday, and Ace Saatchi & Saatchi.
Kimberly Ortiz's colleagues at GCash include Chrissie M., Gian Paulo Esguerra, Jillian A., Charish Estrellado, and Jana Francisco.
You can use AeroLeads to view verified contact signals for Kimberly Ortiz at GCash, including work email, phone, and LinkedIn data when available.
Kimberly Ortiz holds Bachelor Of Arts (B.A.), Management Economics from Ateneo De Manila University.
Kimberly Ortiz is listed with skills including Marketing, Marketing Communications, Events Coordination, Leadership, Project Management, Strategic Planning, Graphic Design, and Relationship Management.
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