• Created several media lists on MuckRack with 100+ media contacts for client publicity efforts with a special focus on entertainment and tech reporters.• Formulated wrap reports for post-project client deliberations using existing press breaks and joined client calls to understand then account operation process.• Composed daily newsletters outlining current industry news and trends, invite blasts, and awards submission descriptions.

• Produced completed campaign recap decks utilizing tracked performance data to detail results and insights for brand partners.• Assisted in contracting 100+ paid talent names for clients like Valentino Beauty, Seed, Hulu, and Lollapalooza using StoryClash to vet influencers based on targeted audience niches and content engagement rate while learning fundamental contract redlining techniques.• Updated company-wide capabilities deck and rates sheet with past project case studies across the brand partnerships, showroom, experiential and event marketing departments.

• Conceptualized comprehensive promotional campaigns and content day programming to increase awareness for "Trolls Band Together," "Godzilla X Kong: The New Empire," and "Joker: Folie a Deaux."• Conducted tastemaker discovery research across Instagram, TikTok, and YouTube for project collaborations – pairing content creators with followers in the 100K-10M range to client films with compatible branding, resulting in an Excel sheet with +100 influencer contacts.• Presented original ideas and qualitative feedback on client launch events, experiential marketing tactics, and theme parks/consumer product partnerships through weekly execution decks.