At Boathouse I am the primary coordinator and communicator of all digitally-based projects. I provide unique oversight and perspective to maintain a common goal while increasing knowledge, communication, and awareness between team members, technology partners and the client.Projects include MarTech strategy, digital strategy including digital advertising, social applications, website design/development, mobile & touchscreen applications, and e-mail marketing.My role also includes speaking to changing technology as it pertains to the ad agency world as well as problem solving including identifying resources that can help in the execution of projects for large-scale clients.

Freelance Digital Strategy, Web Design, Social Media Consultation, Content Management System implementation, Search Engine Optimization (SEO), Interactive Advertising and Online Marketing.

Oversee a team of interactive designers, community and content managers and analytics specialists while working closely with practice leaders to develop and drive digital strategies and campaigns that build and engage audiences for 360 clients.

Manage web / mobile content production, search engine optimization (SEO), web design and social media for the online arm of FOX 25 News Boston - MyFoxBoston.com. Interface with editorial managers, TV producers, reporters/anchors and assignment editors in the newsroom to produce online content while managing a team of web producers.“Kyle arrives to work each day engaged and ready to work hard. He not only provided upper management with the data needed to assess the performance of the web/mobile and social media sites, he also managed a team of web producers and challenged them to provide the most comprehensive and engaging experience on our news platforms.During his tenure at WFXT, Kyle demonstrated a strong work ethic and interpersonal skills. He always put in extra hours or took on extra shifts in order to accomplish the tasks before him. He worked extremely well both independently and as part of a team. He was a strong and respected leader in the FOX 25 newsroom. Not only do I recommend him strongly for employment. If given the opportunity, I would hire Kyle back immediately knowing his presence would strengthen our efforts.” – Paul McGonagle, VP, News Director WFXT-TV FOX 25

While managing a team of online editors and web developers I acted as the point person for Herald Interactive’s online news production and web design serving as chief liaison to the editorial, sales and IT departments.

Member of proficient team that designed, developed, launched, supported and grew many web sites under the Herald Interactive brand. Sites include BostonHerald.com and the extended network.

Created online banner advertising and web graphics for Herald Interactive's network of websites