Support sales and marketing divisions of Janssen Pharmaceuticals by providing interactive multimedia for global drug brands.Partner with external agencies and ensure all milestones stay on schedule during the project lifecycle.Oversee the activities of numerous multimedia projects assigned to our design and development team.Sustain repeat business and meet cost saving targets. Provide pharmaceutical brand leaders with scope of work, estimates, timelines, and allocation of resources.

Oversaw the execution of multi-channel projects and ensuring the successful completion of campaign deliverables, budgets, and Statement of Work Contracts.Implemented best practices for marketing materials, content syndication, and written content for campaigns, webinars, and national and events. Tracked and compile detailed reports of performance analysis and campaign progress of Lead Generation programs.Served as the primary point-of-contact for clients and internal teams communications and project status reporting. Assisted Web Development team with strategic planning and design components of large-scale web projects.Responsible for developing campaign strategies to support the overall goal, while organically meeting the vision of each client product and portfolio.Conducted QA for landing pages and website content to troubleshoot internal platform issues while managing internal CMS.Liaised with CoE leaders and Sales/Account teams to formulate operational improvements and strategic project execution.Managed and maintain website microsites and backend for website content, webinars, events and other promotional materials.Supported the production of creative collateral, compliance, and execution of interactive landing pages by the in-house design department. Managed scheduling of multi-channel campaigns and e-mail deployments for national Finance, Legal, and Insurance leaders

Coordinated activities, resources, information and client deliverables. Liaise with clients to identify and define project requirements, scope and objectives.Ensure clients’ needs are met throughout the lifecycleHelped prepare project proposals, timeframes, schedule and Insertion Orders.Monitored and track project’s progress and handle any issues that arise throughout the campaign.Act as the primary point of contact and communicate project status adequately to all participants.Utilized project management tools to monitor creative status, compliance, project plans and timelines.Report and escalate to management as needed.Created and maintain comprehensive project documentation, pacing spreadsheets, and reports.

Implemented various community initiatives and events to maintain a strong social community following.Created and produced press releases, advertisements, and promotions for newspapers and websites.Collaborated in negotiating contracts with vendors and distributors for multi-channel marketing materials.Engaged followers on social media by posting about company events, promotions, and company initiatives.Performed excellent written and editing of promotional materials, e-newsletters, and digital content.Managed e-mail and marketing platforms in managing the dissemination of content.Identified, developed, and implemented marketing strategy based on knowledge of establishment objectives, market characteristics.Created and implemented new branding content and creative marketing materials.Developed pricing strategies, while balancing firm objectives and maintaining customer satisfaction.

Helped lead the restructuring of marketing operations and the implementation of new branding deliverables and events. Created and produced press releases, advertisements, and promotions for national magazines and websites editorials.Conducted reports utilizing Google AD Words, Salesforce, and other CRM software.Organized and planned internal and external company events, open houses, and trade shows.Presented presentations, spreadsheets, and projects that outlined analyze marketing data findings.Utilized design software to create and distribute promotional content for local and national advertisements.Maintained company website backend, blog pages, and social media sites.