Director Of Paid Media
CurrentManages the overall development and daily execution of all 2060 Digital’s clients’ paid media campaigns. Leads multiple Associate Directors to ensure the team is focused on delivering the highest level of service and campaign performance. Ensures success of processes related to the team’s involvement with platforms, including education and training. Enhances customer relations and ensures renewals by making sure the team is focused on delivering the highest level of service, customer satisfaction, and campaign performance consistent with client goals and expectations.Ensures a focus on maintaining successful partner relationships and processes/procedures that improve efficiency, decrease working costs, and accelerate growth.Working in partnership with the Data & Analytics team, creates reporting templates and layouts as needed and acts as interface for reporting questions with vendors, clients, and internal sales team.Collaborates with the Strategy and Sales team on new product offerings. Recommends, evaluates, and works with internal teams to implement new advertising channels.