Kate Baker Email & Phone Number

-Spearhead the growth and retention strategies for the BookWidgets Ambassador Program, enhancing community engagement and loyalty.-Lead diverse marketing initiatives, including social media strategies, content creation, and execution of comprehensive marketing campaigns to boost brand visibility and user engagement.-Collaborate with the Product team to successfully achieve the ISTE Seal of Alignment in May 2024, driving accessibility updates and product improvements that directly enhanced platform usability for educators and students.-Design and deliver impactful conference presentations and webinars, effectively communicating the value proposition of BookWidgets to a broad audience.-Oversee the creation of engaging graphic design assets and perform voice-over work for marketing and sales collateral, enhancing brand consistency and appeal.-Foster strong collaborative relationships with the Head of US Customer Success to ensure a cohesive user experience and support strategy.-Innovate and implement instructional design experiences tailored for users, enhancing the educational impact and usability of BookWidgets tools.

Remote

As the Senior Community Engagement Manager, I...-Engaged with the global Edmodo Community by collaborating with various Edmodo teams to create an exceptional community experience on platform-Oversaw growth and retention of Edmodo Ambassador and Certified Trainer programs by increasing participation and completion rates from 26% to 88%+ for ECT cohort certification-Led digital marketing campaigns, social media, conference presentations, training, and other evangelist activities related to user engagement, including creating, hosting, and managing the Edmodo Café webinar series funnel for lead nurturing-Led thought-leadership and programming efforts, as well as managed Edmodo's social media content and strategy for Twitter, LinkedIn, Facebook, and Instagram-Strategically consulted on copywriting, graphic and UX design, and general content creation-Developed and nurtured strategic partnerships with influencers, organizations, and districts including MindUP and Empatico.-Elevated and shared user stories from the classroom and other learning spaces via social media, blog posts, and video series, such as the EdmodoCon Global High 5s series and Edmodo Café webinars-Applied pedagogy and adult-learning theory to create professional development and training experiences for users, partnerships, and organizations, achieving a 99% excellence rating from customers

---Developed lesson plans that meet Common Core Curriculum Standards---Initiated hands-on technology activities which correspond with lesson plans and NETS ---Conducted and managed discipline within classroom of 30 students per 5 class periods---Expanded experience by presenting at and attending professional development workshops and conferences---Coached varsity girls swimming---Coordinated the Southern PAWS therapy dog program

Master Of Arts (Ma), Instructional Technology

Master Of Arts (M.A.), Education

Bachelor Of Arts (B.A.), English/Language Arts Teacher Education

Activities and Societies: Honors Program, Swim TeamHonors Program 1994-1999 Captain MSU Swim Team 1999