Kyle Freeman

Kyle Freeman Email and Phone Number

Consumer Lead Generation and Optimization @ Holland America Line
Seattle, WA, US
Kyle Freeman's Location
Seattle, Washington, United States, United States
Kyle Freeman's Contact Details

Kyle Freeman personal email

n/a

Kyle Freeman phone numbers

About Kyle Freeman

As an experienced digital marketing leader, I champion a transformative approach where SEO evolves from being a mere checklist of items to a key player in holistic marketing strategies and supports business objectives. My passion for SEO extends into all areas of digital marketing, where I blend innovation with data-driven insight not just to capture attention but to captivate and convert.When it comes to SEO it's not just about claiming the #1 spot on Google (take a breath SEOs) — it's about creating memorable experiences that drive users to action that supports the business. This is where art meets science in digital marketing, bringing a strategy to life by crafting compelling narratives that engage users at every touchpoint of their journey.I also advocate for an omnichannel marketing approach. I break down silos between SEO, content marketing, PPC, email, and social media, orchestrating a symphony of integrated experiences that ensure seamless user interactions. I lead teams to deeply understand the unique dynamics of a business and audience, crafting adaptable strategies that keep pace with the ever-changing digital landscape. My leadership fosters a culture of curiosity and innovation, with a focus on being intentional with our actions, and where data-driven decisions lead to better digital experiences that redefine our benchmarks of success.Let's connect and together explore the art of digital marketing.

Kyle Freeman's Current Company Details
Holland America Line

Holland America Line

View
Consumer Lead Generation and Optimization
Seattle, WA, US
Employees:
1467
Kyle Freeman Work Experience Details
  • Holland America Line
    Consumer Lead Generation And Optimization
    Holland America Line
    Seattle, Wa, Us
  • Ehealth, Inc.
    Sr. Marketing Manager, Content & Seo
    Ehealth, Inc. Jul 2024 - Present
    • Spearhead enterprise-level SEO and content strategies for B2C and B2B audiences, driving revenue growth and establishing eHealth as a leading authority in the health insurance space.• Reversed a 60% traffic decline over two years, achieving a 10% month-over-month increase within three months by resolving technical SEO issues, enhancing content quality, and improving the site's information architecture which drove significant growth in organic traffic and lead generation.• Lead and mentor a team of content writers, providing strategic direction, actionable feedback, and clear goals to ensure the creation of high-quality, user-centric content aligned with business objectives.• Redesigned content workflows and implemented scalable systems, streamlining the production of new and existing content and landing pages, which increased output, improved SEO performance, and boosted user engagement by aligning content with audience needs.• Partner with leadership and cross-functional teams to influence strategic priorities, ensuring SEO and content initiatives align with overarching business objectives and KPIs.• Drive innovation and thought leadership by identifying emerging trends, championing forward-thinking strategies, and proactively adapting to shifts in consumer behavior and search engine algorithms.
  • Assurance Iq
    Head Of Seo
    Assurance Iq Mar 2020 - Jul 2024
    Seattle, Washington
    • Directed SEO, content creation, and site management for Assurance IQ sites (B2B & B2C), crafting strategies that enhanced brand visibility, increased organic traffic, and improved user engagement and retention.• Achieved over 600K annual organic visitors and a 34% visitor-to-lead conversion rate, with an average monthly growth of 19% in organic traffic within three years of launching the site’s content and SEO initiative.• Analyzed data and offered pivotal SEO and content strategies to enhance brand and digital experiences across both Assurance IQ and Prudential. Fostered cross-departmental collaborations with marketing, sales, and engineering teams, driving enhancements in user journeys, engagement, and organic traffic.• Led and mentored a team of three content managers and editors, consistently achieving annual KPIs. Fostered a culture of autonomy and innovation, effectively maintaining a high standard of performance and team excellence.
  • Portent
    Seo & Content Team Lead
    Portent Mar 2019 - Mar 2020
    Seattle, Washington
    • Crafted unique and comprehensive content and SEO strategies for clients, aligning organic opportunities with company objectives and marketing campaign imperatives, all while ensuring budgetary efficiency.• Orchestrated a comprehensive SEO and content optimization strategy for an energy company, resulting in a 23% YoY increase in organic traffic and a 24% increase in form fill conversion rates, surpassing MQL goals by 39% (2020 Search Awards Finalist). • Established, refined, and upheld internal content and SEO processes and systems to tackle intricate SEO challenges, optimizing budget use to drive tangible results.• Delivered in-depth competitive and industry insights for all clients, ensuring they stay ahead in the ever-evolving digital marketplace while fostering strong client relationships through clear and persuasive presentations.• Led and mentored a diverse team of seven SEO and content professionals focusing on their professional growth and driving innovation through effective collaboration.
  • Nu Skin Enterprises
    International Seo Manager
    Nu Skin Enterprises Mar 2017 - Aug 2018
    Provo, Utah Area
    • Managed a diverse team of six SEO professionals, overseeing strategies across global regions (NAM, APAC, EMEA, and LATAM), ensuring tailored approaches for each market.• Delivered a substantial 37% average boost in organic traffic across managed regions within my inaugural year, reflecting strategic acumen and execution prowess.• Demonstrated deep expertise in international SEO, tapping into nuances of local market cultures to identify and capitalize on unique growth opportunities, driving further global reach and engagement.
  • Ken Garff Automotive Group
    Seo & Website Manager
    Ken Garff Automotive Group Sep 2016 - Mar 2017
    Salt Lake City, Utah
    • Diligently monitored analytics for 55 websites, proactively identifying technical issues, managing site requests and changes, and optimizing on-page elements to stay ahead of emerging trends.• Led strategies that achieved an impressive average 17% growth in organic traffic across all managed sites within just six months.
  • Monnit Corporation
    Marketing Coordinator
    Monnit Corporation Mar 2016 - Sep 2016
    Salt Lake City, Utah
    • Assisted in the development of impactful marketing materials, driving brand narratives through customer-centric messaging and tailored content creation.• Crafted and executed both on-page and off-page search engine optimization strategies, ensuring digital visibility and improved website traction.• Spearheaded social media campaigns across Facebook, Twitter, and LinkedIn, enhancing brand presence and fostering meaningful engagements across platforms.• Managed and optimized Google AdWords campaigns achieving an impressive ROI of 310%.
  • Zift Solutions (Formerly Elastic Grid)
    Marketing Advisor (Enterprise B2B Accounts)
    Zift Solutions (Formerly Elastic Grid) Sep 2013 - Jan 2016
    Greater Salt Lake City Area, Utah
    • Developed marketing strategies for several Enterprise B2B clients (Red Hat, Atlassian, VMware, Amazon Web Services, NetApp, and Symantec), collaborating on design and finely tuning content messaging to resonate with targeted audience segments.• Developed email marketing strategies that achieved a 10% conversion rate and drove over $1M in revenue by leveraging data-driven segmentation, tailored email nurture campaigns, and multi-touch messaging. • Leveraged demographic, behavioral, and purchase intent data to segment leads, ensuring tailored and relevant communications that maximized engagement.• Assisted clients in crafting and executing multi-touch messaging complementing broader digital outreach efforts.
  • United States Marine Corps
    Infantry Team Leader
    United States Marine Corps Oct 2008 - Oct 2012
    Greater San Diego Area
    • Led and oversaw the development and performance of Marines under my purview, ensuring optimal morale, health, and discipline.• Informed Platoon Sergeant of squad status with regard to accountability, combat readiness, education, personnel action, and promotions.• Oversaw and ensured the optimal condition of crucial assets and equipment, reflecting a commitment to quality assurance and resource optimization.• Played a pivotal role as a key contributor in orchestrating comprehensive plans for both training and active operations, showcasing an aptitude for detailed coordination, planning, and strategy execution.• Participated in logistical planning, ensuring adequate provisions for extended operations, underlining skills in forecasting and provisioning to meet objectives.

Kyle Freeman Skills

Search Engine Optimization Search Engine Marketing Web Analytics Digital Marketing Marketing Strategy Content Marketing Content Management Competitive Analysis Brand Management Campaign Management B2b Marketing Online Marketing Market Research Mobile Marketing E Commerce Social Media E Commerce Seo Seo Copywriting Marketing Email Marketing Social Media Marketing Ux Strategy Ux Design Web Development Google Analytics Html Google Adwords Wordpress Salesforce.com Google Webmaster Tools Microsoft Office Css Javascript Management Lead Generation Leadership Web Content Optimization Blog Marketing Link Building Online Reputation Management Search Engine Ranking Adobe Analytics Search Engines Adobe Experience Manager Online Content Creation Seo Audits Visual Studio Omniture Html 5 Corporate Website Management Account Management Project Management Pay Per Click Advertising Content Strategy Analytics Microsoft Excel Client Services Baidu Keyword Research Off Page Seo Google Tag Manager International Seo

Kyle Freeman Education Details

Frequently Asked Questions about Kyle Freeman

What company does Kyle Freeman work for?

Kyle Freeman works for Holland America Line

What is Kyle Freeman's role at the current company?

Kyle Freeman's current role is Consumer Lead Generation and Optimization.

What is Kyle Freeman's email address?

Kyle Freeman's email address is kf****@****nce.com

What is Kyle Freeman's direct phone number?

Kyle Freeman's direct phone number is +180134*****

What schools did Kyle Freeman attend?

Kyle Freeman attended Washington State University, Colorado State University Global.

What are some of Kyle Freeman's interests?

Kyle Freeman has interest in Skiing, Traveling, Reading, Hiking, Music, Sports.

What skills is Kyle Freeman known for?

Kyle Freeman has skills like Search Engine Optimization, Search Engine Marketing, Web Analytics, Digital Marketing, Marketing Strategy, Content Marketing, Content Management, Competitive Analysis, Brand Management, Campaign Management, B2b Marketing, Online Marketing.

Who are Kyle Freeman's colleagues?

Kyle Freeman's colleagues are Sarah Lemke, Nicolas Alward, Rosanna Brador, Anthony King, Owen Smith, Cora Yan, Jimmy Wang.

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