Laura is a vice president of Asylum Public Relations. Known for her overflowing creativity, Laura is always ready with a new angle and curve ball approach to secure top-notch media coverage on her clients' behalf.With years of agency experience, Laura has worked on a variety of accounts ranging from well-known brands like The Maids Home Services and McDonalds to high-tech publicly traded companies like Biolase and everything in between. Her ability to think on her toes and always be ahead of the curve when it comes to identifying the next big trend has enabled her to execute campaigns that have resulted in clients being featured in major national news, business and consumer media outlets such as Forbes, Newsweek, Good Morning America, USA Today, Real Simple and many, many more.

Assisted with the development of an internal public relations department. Managed PR specialists. Developed and assigned execution of strategic messaging to carry out goals outlined in conjunction with the Corporate Communications team. Led team to secure over 3,000 media placements in one year.

Managed 20+ client accounts securing national, strategic industry and local media coverage for products, spokespeople and corporate communications. Oversaw client account teams, facilitated client communication, and coordinated account organization through weekly calls and written updates. Assisted in trade show preparation and execution. Scheduled and executed media tours. Designed creative and comprehensive PR campaigns to maximize client story potential for media coverage.