Communications executive accomplished at leading strategic communications and marketing campaigns to introduce new corporate messages and leadership, technical and product directions, financial events, build stronger brand identity, drive awareness and create new categories. Especially adept at integrating analyst relations, public relations, content development and social media to extend impact of company & product messaging and thought leadership of executives.Over 15 years of experience ranging from Fortune 100 to startups in both in-house and agency positions (Ariba, Digital Persona, Ketera, NetApp, Oracle Corp, ServiceNow, Shandwick International, Stanford University, Symantec, Teradata, TIBCO Software).Specialties: Strategic Communications • Public Relations • Messaging • Crisis Communications • Internal Communications • Marketing Communications/Programs • Branding/Positioning • Launch Strategies • Social Media Strategy & Execution • Market Research/Analysis • Industry Analyst Relations • Customer and Partner Communications • Collateral Development • Content Marketing • Events • Technology Products • Software • Security • B2B • SaaS • Cloud • Enterprise Applications Software • Big Data • Data Warehousing • Integrated Marketing Management • ITSM • Hadoop • Team Building • Training/Mentoring • Team Leadership
Listed skills include Corporate Communications, Strategy, Strategic Communications, Messaging, and 27 others.