Laura Eby

Laura Eby Email and Phone Number

Account Management│ Sales & Market Penetration │ Relationship Building │ Team Leadership @ ViiV Healthcare
brentford, ealing, united kingdom
Laura Eby's Location
Greater Cleveland, United States
About Laura Eby

I have been recognized as a top-performing, (multiple) award-winning business leader with a portfolio of success driving strategic sales efforts across territories, specialty areas, hospitals, and IDNs within the pharmaceuticals industry. Over my career, I have been instrumental in launching new products, turning-around underperforming territories, and utilizing competitive data to devise effective sales strategies. Interested in specialty pharmacy, buy-and-bill, and injectables. I employ a leadership style focused on coaching and empowering sales representatives to assume high levels of accountability. I have been instrumental in heading up multiple decision-making committees and grooming sales representatives for managerial roles. I have been appointed to multiple leadership, district & national trainer, committee, project team leader, and advisory board roles. I am adept at forging, cultivating, and leveraging relationships with C-level executives, health systems, integrated delivery networks, teaching institutions, pharmacy, physician groups, specialists, and primary care physician decision-makers.My areas of expertise include:✔Rare Disease✔HIV/AIDS✔Specialty Pharmaceutical Sales ✔Hospital Formulary Gains ✔Team Leadership & Mentoring✔Territory Sales Management ✔District Sales Training ✔Medical Education Programs✔Strategic Account Planning ✔Matrix Collaborations ✔Advisory Board Consulting✔New Product Launches ✔Competitive Analysis ✔Committee Leadership✔Account Management ✔Consultative Selling ✔Project Management

Laura Eby's Current Company Details
ViiV Healthcare

Viiv Healthcare

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Account Management│ Sales & Market Penetration │ Relationship Building │ Team Leadership
brentford, ealing, united kingdom
Employees:
1262
Laura Eby Work Experience Details
  • Viiv Healthcare
    Territory Account Manager
    Viiv Healthcare May 2022 - Present
    Onboarded to manage NE Ohio, W PA and northern WV territory sales, calling on HCP's at Cleveland Clinic, UPMC, AHN, UTMC, and various HIV/AIDS clinics and service organizations.
  • Therapeuticsmd
    Director, Health Systems – Eastern Us
    Therapeuticsmd 2021 - 2022
    I steered account management strategies to drive sales results in targeted low access MSAs, IDNs, and institutions where access with traditional face to face selling is not possible or prohibited, or hard to access. I led the development of new capabilities and resources in collaboration other commercial partners. I served as subject matter expert on marketing, market access, and business intelligence. ***Value Added***✔Successfully created and executed business plans for targeted MSAs, IDNs, and institutions, including Cleveland Clinic, UPMC, ProMedica, and additional systems in Boston, MA. >>Realized significant business in 9 different territories within 3 months.
  • Therapeuticsmd
    Regional Business Director
    Therapeuticsmd 2018 - 2021
    During my tenure in this role, I called on OB/GYNs to actively promote this oral HRT in Henry Ford, University of Michigan, McLaren, Spectrum Health, ProMedica, Cleveland Clinic, UPMC, and other health systems. I managed a team of 7 direct reports, conducted extensive training, mentoring, and coaching. I also steered high standards for individual, team, and organizational accomplishment; tenaciously working to meet or exceed challenging goals; deriving satisfaction from goal achievement and continuous improvement.
  • Gsk
    District Sales Manager
    Gsk 2017 - 2018
    Cleveland/Akron, Ohio Area
    In this role, I spearheaded business by observing sales representative interactions with key customers, providing them with individual coaching, feedback and inspiration. I held accountability for all activity in target district and coordinate collaboration. I developed and implemented sales strategies and tactics for the district consistent with achieving regional and corporate sales goals. I tailored selling approaches based on targets and deployment structure for specific geographies, and aligned efforts with account plans. I develop relationships with key opinion leaders (KOL) within the district to attract, motivate and retain district talent to achieve sales goals. ***Value Added***✔Successfully evaluated ongoing sales performance and worked with leader to identify new growth opportunities. Partnered with relevant cross functional departments to provide market intelligence to develop business strategies.✔Adept at Launch Excellence; currently leading team with fastest growth regionally (Trelegy).✔Achieved the highest ratings “exceptional” for quarter 1 for 2017: top 10%.
  • Glaxosmithkline
    Idn Account Specialist, Cleveland Clinic Foundation
    Glaxosmithkline 2011 - 2017
    Cleveland Clinic, Cleveland, Oh
    Here I managed a respiratory portfolio promotion across Cleveland Clinic Foundation – IDN comprising 11 hospitals and multiple non-acute care facilities. I promoted Anoro, Breo, Incruse, Arnuity, Advair, Ventolin, and Flovent.***Value Offered***✔I was appointed to IDN Vice President’s Council 2016, Vice President’s Simplification Team 2015, Regional Embed & Grow Champion 2014, Women's Leadership Initiative Global Communications Sub-Committee 2014, Regional Advisory Board Member 2011, and MedCenter Provider Marketing Liaison 2011 & 2012.✔Achieved sales performance above national average for new product launch Anoro; provided recommendations for improving sales to managerial stakeholders based on early launch non-adopters’ feedback.✔Collaborated across complex matrix to provide innovative solutions to customers; orchestrated several strategic business opportunities within accounts. ✔Secured formulary adoption of Breo and Anoro in the Cleveland Clinic Health System and executed tactical pull-through.✔I acted as Project Team Leader of Customer Value Measure Improvement Project in 2014; developed and drove execution of plan to increase Customer Value Scores for GSK within Cleveland Clinic accounts.Multiple Honours & Awards:☛Top 20% for Q2 in 2015; tapped for multiple leadership roles as representative for key stakeholders. “Above and Beyond Award 2015,” “Team Champions Award 2011 & 2013,” and named “Top MedCenter IDN Specialist” in 2nd semester 2012.

Laura Eby Education Details

  • The Pennsylvania State University, University Park, Pa
    The Pennsylvania State University, University Park, Pa
    Political Science, Business, History

Frequently Asked Questions about Laura Eby

What company does Laura Eby work for?

Laura Eby works for Viiv Healthcare

What is Laura Eby's role at the current company?

Laura Eby's current role is Account Management│ Sales & Market Penetration │ Relationship Building │ Team Leadership.

What schools did Laura Eby attend?

Laura Eby attended The Pennsylvania State University, University Park, Pa.

Who are Laura Eby's colleagues?

Laura Eby's colleagues are Kristen Lewis, Mph, Cph, Carmenliss Hernandez, David Payne, Jen Rosenberg, Leigh Ragone, Emmanuel Faupier, Наталья Клундук �������.

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