Laura Powers is a Vice President Communications + Marketing.
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Vice President Communications + MarketingRiverbend Dispensary Jul 2024 - Nov 2024United States• Led the launch of a new cannabis dispensary, overseeing planning, operations and creatives for a seamless opening.• Developed a distinctive brand identity and messaging, collaborating with designers for visual brand identity, website, interior design and promotional materials • Conceptualized and Developed Unique Selling Proposition (USP) for Dispensary – "Wellness on Warren" while selecting all products for section. • Implemented all content marketing and blogging • Secured media placements through strategic PR outreach, enhancing brand visibility and establishing trust in the cannabis industry.
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Owner FounderRiverbend Mercantile Jan 2021 - Mar 2024Hudson, Ny• Successfully launched and operated a lifestyle store in Hudson, NY, specializing in home goods, apparel, and eco-friendly artisan products, driving revenue growth and community engagement.• Managed all aspects of business operations, including inventory, purchasing, sales, and customer service, ensuring a customer-centric environment.• Oversaw inventory production of propriety products imported from Indonesia • Built strong relationships with vendors and artisans, securing exclusive products and favorable deals.• Developed and implemented marketing strategies, resulting in increased foot traffic and brand recognition.
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Director Of Public RelationsOverstock Feb 2005 - Feb 2017New York City Metropolitan Area -
Owner FounderPowers Media Inc Jan 2004 - Jan 2017New York, New York, United States• Spearheaded public relations, branding, and marketing strategies for startups and recognized brands, including Overstock.com (NASDAQ: OSTK).• Provided hands-on, results-oriented approach to drive business growth and brand recognition in the competitive NYC market.• Partnered with clients to develop tailored communication plans and execute successful campaigns.
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Executive Vice PresidentOz Garcia Wellness Mar 1998 - Jun 2009New York City Metropolitan Area• Oversaw strategic brand development, special projects management, VIP & Celebrity liaison, and sponsorships for Oz Garcia• Created roadmap for brand identity initiatives, including logo, website, and blogging to promote Oz Garcia's wellness philosophies.• Managed strategic alliances with high visibility partners like AOL, Delta Airlines, Vaseline Intensive Care, Kmart, Hanes Sheer Energy, Glaceau Vitamin Water, Bath & Body Works, and more.• Acted as liaison for celebrity, VIP, and Fortune 200 client roster, ensuring confidentiality and discretion. • Co-Producer for Simple Steps to Taking Ten Years Off (DVD) distributed by Gaiam and Better Living with Oz Garcia (TV) for Lime Network• Implemented and oversaw all internal PR initiatives• Supported development and launch of diverse products to further promote Oz Garcia’s wellness philosophies, Launched Oz Wellness supplements, books, DVDs and broadcasts;
Laura Powers Education Details
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Purchase College State University Of New YorkArts And Photography
Frequently Asked Questions about Laura Powers
What is Laura Powers's role at the current company?
Laura Powers's current role is Vice President Communications + Marketing.
What schools did Laura Powers attend?
Laura Powers attended Purchase College State University Of New York.
Not the Laura Powers you were looking for?
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Laura Powers
San Francisco Bay Area3radtac.com, greenfieldz.com, philips.com -
Laura Weidman Powers
Brooklyn, Ny6base10.vc, gmail.com, gmail.com, code2040.org, echoinggreen.org, echoinggreen.org1 +141539XXXXX
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Laura Powers
Philadelphia, Pa6hgmarketing.com, furiarubel.com, philabarfoundation.org, aramark.com, aramark.com, furiarubel.com16 +121546XXXXX
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Laura Powers
Austin, Texas Metropolitan Area2facebook.com, legalzoom.com -
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