Lauren Kiesel Email & Phone Number

New York, United States

Lead and conduct consumer and user research that shapes the CR product - (primarily digital experiences including website, 3 mobile apps, and brand licensing). My work also informs brand strategy and marketing.· Exploratory and evaluative research· Satisfaction tracking· Design research· 0-1 product development· 1-2 product developmentA few highlights include:· Informed and supported new marketing and product development strategy for CR App and new acquisitions.· Informed changes for Autos research that led to +39% conversions YoY.· Uncover critical insights around how consumers research before buying.

New York, United States

· As sole UX researcher, served 10+ stakeholder groups across the organization, developing and leading research projects and serving as voice of the customer. Worked across web product, as well as on two Webby Award recognized mobile apps.

· Copyedit and publish evidence-based tools, resources, and support for education leaders in monthly HeartMind eNewsletter. · In the past, have also edited book manuscripts to ensure consistency and support usability.

· Served as UX Researcher, Designer, & Strategist tasked with improving usability & engagement for a multi-modal digital tool, S-CCATE, which helps educators measure, track, and improve school culture. · Conducted evaluative studies including heuristic evaluations, stakeholder interviews, and analysis of CS feedback, then leveraged insights to pitch tweaks and partner in executing them. Tweaks include bug squashes and a reworking of 60+ action guide pages.· Developed a survey to collect user feedback on new designs for benchmarking and to inform further iterations ahead of national launch in Spring '21.

Greater New York City Area

· Conducted qualitative analysis of user feedback from 3 major healthcare + telecommunications clients, uncovering key themes and providing strategic recommendations for optimizing the product's AI model in order to amp UX and HCI synergy.· Cogito is a spinout from the MIT Media Lab that provides real-time AI coaching and guidance for contact centers. Clients included 5 Fortune 25 brands.

New York City Metropolitan Area

· Gathered essential CX feedback from clients (during a time of limited face-to-face interactions), sharing with operations personnel in order to improve company and client outcomes, including resource usage, internal communications, employee attrition, client satisfaction, and a map/delivery app used by delivery drivers.· During the COVID-19 Pandemic, Hungry partnered with NYC to safely deliver complementary meals to senior citizens.

New York City Metropolitan Area

· Supported implementation of a $3.5M randomized control trial evaluating the efficacy of a neuroscience-based e-learning product designed to enhance motivation and learning outcomes in adolescents.· Organized and executed complex data collection across NYC schools (Brooklyn, Queens, Bronx) to 2,000+ students and teachers, visiting classrooms multiple times weekly, collecting and coding various qual/quant data related to efficacy and UX (surveys, ethnographic insights, interviews, diary entries, A/B testing). · Led and trained 3 new research assistants, facilitated client (teacher) PD workshops, and led individualized coaching for teachers.· Spearheaded and executed large several projects integrating UX insights into optimizations, including new editions of products, new protocols, and improved professional development resources, saving resources, improving efficacy, enhancing team workflow, and enhancing client satisfaction.Mindset Works is the global leader in growth mindset training. MW translates academic research into products and services that nurture learning beliefs, habits, and cultures to develop current and future generations of self-driven learners and higher achievers.

Nyc; Long Island, Ny; California, Utah, Nevada, Arizona; Bali, Indonesia

Roles include:- Restaurant Server, Hostess & CX Optimizer; Boeuf & Bun, Brooklyn, NY (Nov 2016-2017)- Student; Sustainable Food & Farm Systems Program, University of Massachusetts (Aug 2015 - May 2016)- Teen Tour Program Travel Educator and Guide, Western USA National Parks; Rein Teen Tours (Summer 2015)- Volunteer Science Educator in Ubud, Bali; International Volunteer Headquarters (IVHQ) (Spring 2016)- Nanny & Educator; Private Families via Care.com & SmartSitting (Sept 2014 -2016)

Trento, Italy

· Supported a study abroad program in providing 30 American and Italian neuroscience undergrads 24/7 direct support in scholastic, linguistic, cultural, and everyday needs, as well as troubleshooting issues and developing and executing the best version of the program possible. · Assisted the Program Coordinator in organizing and executing scholastic and social events and excursions.

Binghamton, New York

• Independently and collaboratively drove end-to-end human research for five empirical studies and an honors thesis, testing 600+ participants 1:1.• Designed studies, developed measures, scheduled participants, prepared research activities, collected QQM data, performed analyses (SPSS, SAS, Excel), and communicated findings via reports and presentations.Advisor: Dr. Kenneth J. KurtzFocuses: category construction, science education, analogical transfer, and creativity

Binghamton, New York

• Designed and led a research study on the impacts of a single meditative event on memory, managing a team of 3 undergraduates and all associated research activities, planning, scheduling, implementation, analysis, and reporting.• Served as lead supporting researcher on an earlier meditation + memory study.Advisor: Dr. Pete DonovickFocus: The effect of a single meditative event on memory

Master Of Arts, Cognitive Science In Education

Focuses: Cognition & Behavior, Cognitive Design, Spatial Thinking + Visual Explanations, Research Methods Thesis: A Look into Types.

Certificate In Sustainable Food And Farming

Focuses: Design Thinking, Permaculture Design, Systems Thinking

Bachelor Of Science, Integrative Neuroscience

Certificate Program in Evolutionary Studies (EvoS) Honors thesis: Relating Ego to Eco: A transfer study for improving pro-environmental.

Study Abroad At The University Of Trento, Italy, Mind/Brain/Behavior Program