Lauren Boyack Email & Phone Number

Salt Lake City, Utah, United States

Creating a vibrant, inclusive environment where Salt Lake’s most dynamic members feel a true sense of belonging and purpose. As Director of Member Experience at Edison House, I champion a culture that brings our members together through shared interests and meaningful connections.Leading the Member Experience, Events, and Services teams, I focus on curating moments and programs that deepen relationships, inspire curiosity, and showcase our members’ unique stories. By fostering a warm, elevated, and seamless experience at every touchpoint, I ensure Edison House remains a place where our community thrives, exploring ideas, relationships, and memorable social experiences together.

Salt Lake City, Utah, United States

Cultivating a community of Salt Lake’s most curious, kind, and social innovators at the city’s only modern members-only social club. As Head of Membership and Marketing, I drove the growth of Edison House’s unique community, attracting thoughtful individuals united by our core values: Be Curious, Be Kind, Be Social, and You Do You.By developing targeted sales and marketing strategies, I expanded our membership base while ensuring each new addition strengthened our vibrant culture. Through personalized outreach, engaging campaigns, and strategic partnerships, I connected potential members with the Edison House experience, creating a welcoming and intentional space that celebrates individuality and fosters meaningful connections.

Greater Salt Lake City Area

Developed and drove marketing strategy, mission and vision for Lotus Company, including the ever-expanding portfolio of the Lotus Craft family of hospitality brands, home to Ogden River Brewing. Directed of all consumer-facing communications, brand activation operations and public relations for Lotus and its subsidiaries.

Greater Salt Lake City Area

Planned and executed comprehensive annual marketing strategy for Squatters and Wasatch Brew Pubs; including event promotions and traditional media advertising, et al.Manages all donations and sponsorships, as well as strategic collaborations with non-profit community partners.Directed brand presence at craft beer events, trade shows, competitions and festivals, both locally and nationally.Proven record of accomplishment in experiential marketing endeavors, deepening the connection between consumer, community and brand:• Engaged the town of Park City, Utah in a competitive back and forth with Breckenridge, Colorado to claim the title of World’s Longest Shot Ski in celebration of Wasatch Brewery’s 30th Anniversary, raising over $30,000 for local charities. • Brought Squatters Chasing Tail Golden Ale to life for the now annual Chasing Tail 5K and Doggie Dash, benefitting Salt Lake County Animal Services and ASUU.

Greater Salt Lake City Area

Responsible for over $1 million annual direct-sales revenue spanning four event locations in Salt Lake City and Park City, Utah. Generated and managed sales leads, negotiated contracts and acted as primary client liaison with all planning for upwards of 300 individual events annually. Responsible for a 160% growth in sales during year one in position.

Park City, Utah

Managed online PR communication area to streamline the delivery of news, images and pertinent information to key publications.Managed online Newsroom to convey brand media coverage to current and potential consumers.Collaborated on the development of branding, strategy and market positioning initiatives. Copywriter and copy editor for newsletters delivered monthly to over 1.5 million consumers.