Lauren (Heary) Morgan Email & Phone Number

Rochester, New York Metropolitan Area

Rochester, New York Area

Responsible for all strategy for external and internal communications — including earned, owned, and paid media and program strategy. Served as lead marketing strategist to the organization and defined key metrics of success for all communication tactics. As Marketing Strategist, I managed all high-level programs (often including events) and integrated communication and efficiencies between team members for clarity with purpose to deliver successful outcomes.

Rochester, New York Area

Rochester, New York Area

Plan and execute all events as well as other marketing initiatives related to promotional merchandise and external sponsorship for the College. Create and develop strategy related to promotional activities. Manage internal and external vendors, coordinate logistics across University offices and relationships with key constituents including student, alumni, faculty, staff and corporate partners.

Rochester, Ny

Actively assist in planning, development and implementation of internal operating systems and procedures to facilitate delivery of University services for conferences, events and departmental functions. Develop and manage budgets and revenues, including cost estimates, event specs, and staffing plans for conference clients. Contribute to the development of long-term goals and strategic planning for the Event and Classroom Management office by assisting in the design, administration and analysis… Show more Actively assist in planning, development and implementation of internal operating systems and procedures to facilitate delivery of University services for conferences, events and departmental functions. Develop and manage budgets and revenues, including cost estimates, event specs, and staffing plans for conference clients. Contribute to the development of long-term goals and strategic planning for the Event and Classroom Management office by assisting in the design, administration and analysis of evaluative instruments to assess effectiveness of services and delivery efforts. Show less

Rochester, New York Area

Plays a central role within the Event and Classroom Management team as the initial contact for reservation requests and intake forms requiring enhanced service. Involved with the planning and execution of the University of Rochester Commencement ceremonies. Works with the Event and Classroom Management team to create EMS based solutions and templates for the department including special projects, design and website.

Rochester, New York Area

Involved with the planning,set-up and execution of the University of Rochester Commencement ceremony. Manage all social media accounts and content creation. Support marketing efforts with data analytics and website development. Process conference registration and payments and produce registration financial reports, manage the HR Orientation process at local hotel. Relay setup information to appropriate vendors and assist with event execution; provide event day assistance; oversee registration… Show more Involved with the planning,set-up and execution of the University of Rochester Commencement ceremony. Manage all social media accounts and content creation. Support marketing efforts with data analytics and website development. Process conference registration and payments and produce registration financial reports, manage the HR Orientation process at local hotel. Relay setup information to appropriate vendors and assist with event execution; provide event day assistance; oversee registration area, provide customer assistance and support Conference Managers as needed, manage production of mailings, name badges, placards and signage as needed. Show less

Rochester, Ny

Assisted in creating custom productions for weddings and special events, executed event preparations, staged and teared down event spaces, maintained organization of warehouse.

Rochester, New York Area

Drafted press materials including news releases, media alerts, and pitch letters, created and maintained media lists, drive local PR efforts for Text100 Public Relations, read assigned newspapers and trade publications for news relevant to current or potential clients, clip reports, create status reports, assist with new business efforts, such as research.

Rochester, Ny

Created and implemented strategies for social media promotion internally and externally, supported corporate branding initiatives by developing blog articles and social media content and researching new social media ideas and best practices.

Rochester, New York Area

Enhanced donor relationships through one-to-one communications, worked with local media to publicize agency news and events, managed production of materials for fundraising events.

Rochester, New York Area

Executed “Athlete of the Week” program, produced website, Facebook, Twitter and press release content to promote star athletes for St. John Fisher College.

Bachelor Of Arts (B.A.), Communication/ Journalism, 3.67

Activities and Societies: Lambda Pi Eta

Advanced Regents Diploma, General

Activities and Societies: National Honor Society, Class of 2008 Vice- President, yearbook staff.