During my tenure as a Campaign Manager at AdCellerant, I've been able to achieve:- Ad Trafficking: Expertly managed the order intake process on demand-side platforms, setting up and pre-optimizing campaigns for success. On average, handled up to 292 campaigns (both programmatic & Facebook) monthly.- Campaign Management: Regularly monitored and adjusted campaign parameters to improve performance metrics such as pacing, click-through rates, and ROI.- Communication: Successfully translated complex campaign data into understandable insights for partners and clients, enhancing decision-making processes.- Reporting: Provided crucial status updates and performance benchmarks for each campaign, driving a high retention rate of nearly 70% month over month.I'm always open to connecting with others who are interested in maximizing the impact of their digital advertising campaigns.

Work with a variety of different e-Comm clients to successfully reinforce brand persona, drive conversionsEngage with current customers on Facebook through dynamic remarketing adsCapture and prospect new customersIncreasing our ROI and ROA for each client month over monthRevenue tracking and conversion pixel implementation

Strategically manage over 80 different clients each month; increasing ROI, ROA and conversion rates month over monthIdentify, develop and evaluate marketing strategies based on client KPIsAnalyze data, such as CTR, CPC, Quality Scores, conversions and lead generationDeliver custom reports each monthExtensive campaign builds, bid management and optimization, reporting, AB testing, and optimizations

Created all social media content and managed social media platformsManaged and analyzed lead and interaction rates from both Twitter and FacebookBoosted Facebook fans and engagement rate over 2000% within 6 monthsWrote Facebook and Twitter content, and monthly blogs on our WordPress site