Dilara Çolakoğlu Das Email & Phone Number

Utrecht, Utrecht, Netherlands

Actively engaged in diverse and impactful projects for a range of clients, showcasing my expertise in content management, website development, and project coordination. Here are some key highlights:Technische Unie:• Setting up weekly news articles based on customer briefings to ensure timely and relevant content.• Creating templates for efficient content reuse, with ongoing updates to reflect improvements.• Documenting workflow processes and developing comprehensive how-to guides for the team's reference.• Implementing SEO-friendly practices and analytics to optimize content performance. Avery Dennison:• Oversaw the redesign of BU websites within AD• Collaborated with front-end and back-end developers to bring new designs to life.• Established and implemented a structured sitemap hierarchy for enhanced navigation and organization.• Created templates for reuse, ensuring a standardized and efficient approach to content management.Yamaha Motor Europe (in collaboration with Digitalum):• Collaborated with Digitalum and successfully managed the migration of Yamaha Motor websites content to AEM aaCS for 40 countries.• Implemented new components, new designs and enhanced the overall sitemap for improved user experience on Master.• Coordinated translation efforts via Clay Tablet (Lionbridge) and managed DAM asset repository.• Localized each country based on language and geography, ensuring a tailored experience for diverse audiences.This role has equipped me with a versatile skill set, allowing me to thrive in a dynamic and ongoing project-based environment. I am adept at managing client expectations, coordinating with cross-functional teams and delivering high-quality results on-time.

Doetinchem, Gelderland, Netherlands

• Focus on the creation and maintenance of web pages and product literature for the assortments in the respective languages in coordination with EMEA markets.• Ensure consistent brand messaging across all websites.• Advise internal and external clients on the most effective methods for presenting content on the web.• Using web metrics to maximize rankings on search engines, optimize content, and analyze user engagement in a joint effort with the SEO specialist.• Collaborate with team members to develop a content strategy that promotes internal and external user engagement.• Create product literature in various languages for country variants.• Coordinate translation process of web content and product literature to create language variations of product sheets and brochures.• Manage SiteCore CMS and marketing master data repository (CDS - Microsoft Common Data Service) to publish content on the BU's websites.

Eindhoven, North Brabant, Netherlands

• Single point of contact for the Health Systems Connected Care business cluster for all things digital, from web, social, and email campaigns, to applications.• Driving business and process improvements based on stakeholder feedback and needs.• Building relationships with key customer stakeholders, onsite & remotely.• Ensuring processes are in place to mitigate any potential bottlenecks.• Working with the cross-functional teams; IT, Web Operations, CRM, Queue Management, Service Desk, Incident, Problem & Change Management to ensure SLA compliance.• Acting as the point of escalation for service incidents to ensure adherence to prescribed SLAs.• Managing day-to-day operational issues, diving into P1 incidents where required, providing root cause analysis, incident updates, etc.• Work with key stakeholders on design considerations, advise on best practices for the overall strategy and content plan.• Interact with the business for campaign planning and requirements. Firm up the scope and prioritize the asset migration/development activities.• Interact with creative agencies and set up a creative validation process.• Assist with the implementation scoping and roadmap.• Working as a liaison between end-users and developers and stakeholders on various projects.• Advise on product solutions and help the stakeholders maintain the product database.• Produce landing pages and templates for reuse to optimize user experience by collaborating with internal teams.• Support with external microsite migrations to integrate into the Philips landscape or use AEM as a hosting platform and collaborate with IT to create a custom CSS to maintain microsite brand and style.• Reporting to the departments' Engagement Lead

Eindhoven, North Brabant, Netherlands

see above.

Istanbul, Turkey

Same responsibilities listed under my first role including:• Act as a subject matter expert in the tools and processesrequired to manage site content.• Identify site improvement opportunities and continuouslyvalidate the user experience.• Creating templates and modules as well as recommendations topage layouts.

Portland, Oregon Area

• Training recruits and content owners in AEM for functionality.• Help familiarize way of working and business process.• Creating training documentation.

Eindhoven Area, Netherlands

• Work autonomously across AEM for web campaign initiatives• Maintain Global and local Philips websites with content like product pages, articles, news, annual campaign pages, and evergreen landing pages.• Create 360° product images (D2B) and promotional banners (D2C)• Select templates, components, and modules, adding content (copy, images, video, carousels, metadata) based on campaign briefing.• Ensure content meets SEO standards.• Maintain a consistent look and feel across all websites based on established brand guidelines.• Proofing content for errors/bugs before publishing (quality assurance).