Leanne Mccarthy Email & Phone Number

Iowa, United States

Iowa, United States

Avoca, Iowa, United States

Designed customer experience for small businesses clients. Developed & implemented business plans, including detailed marketing plans with strong social media, website & email marketing portions. Coordinated graphic design needs with independent contractors. Facilitated all marketing based on client needs, including strategy, design, and implementation of marketing tactics.

Elk Horn, Iowa, United States

Telecommunications company, strategic marketing plan, managed all aspects of marketing. Managed social media accounts including Facebook, Twitter, Linked In, YouTube. Researched, developed, and recommended all initial pricing & pricing modifications. Strategically planned promotions across several different product & service lines supervised the design of all marketing materials. Approved all written copy and managed the updating of the websites and other customer-facing materials. Worked with a graphic design agency to design campaign materials. Executed B2B sales of multiple product & service lines to 100+ business customers, upsold to these businesses, and maintained client accounts with quarterly visits. Managed content, design, and use of email service providers. Read, researched, & reported on all email data and analytics to report to board members, management & made modifications to strategies based on that knowledge. Managed all written copy & final editing of all materials that were customer-facing, including direct mail and website copy, monthly print and email newsletters. Handled all PR communication and issues, including letters, emails, public announcements, etc. Assisted in developing relevant new or modified technical products to meet the needs of our customer base. Continually focused on our target market by utilizing both digital and traditional marketing methods.

Walnut, Iowa

Composed & implemented a business plan, including a strategic marketing plan, researching potential markets, and developed market entry plans & strategies, for both B2B and B2C markets. Continually focused on target market by utilizing both digital and traditional marketing methods. Oversaw all customer-facing social media accounts. Developed all initial pricing & pricing modifications. Strategically planned promotions across several different product & service lines. Lead website re-designs, implementation & update post-launch. Reported all website analytics. Worked with a graphic design agency. Executed B2B sales of multiple product & service lines to 100+ businesses, upsold to these businesses & maintained accounts. Made sales presentations to businesses of varying sizes. Utilized CRM software to track all customer interactions. Developed concepts, managed content, design, and use of ESPs. Reported on email data and analytics. Managed all written copy & final editing of all marketing materials that were customer-facing. Handled all PR communication. Made certain we were a face in the communities by volunteering, participating, and emerging ourselves in the markets we served. Assisted in developing relevant new or modified technical products to meet the needs of our customer base. Developed & launched a media production department that focused on in-house video editing and content products for multiple cable television channels and managed the growth of this segment and its employees. Worked with engineers and technicians to design client user guides and materials to help customers easily understand our products. Assisted in merging two companies, this included the merger of brands, including strategic planning, board presentations, staff communication, communication to the shareholders & customers, and planning of several events. Continued education and self-imposed learning to keep up-to-date on changes in marketing and telecommunications.

Atlantic, Iowa, United States

Managed advertising sales to 100+ business clients, exceeded my sales goals, prospecting for new business customers, compiled, edited, and produced all advertising audio for clients, along with facilitated new company website & ad tracking software.

Kansas City, Missouri, United States

Strategic marketing planning for clients, managed telephone and data entry staff, quality assurance supervisor, assisted in design and development of SQL databases for clients, reporting, coordinated with database engineers for database revisions.

Bachelor Of Science - Bs, Marketing

Marketing