Leanne Renowden Email & Phone Number

Due to a company re-structure, my role moved to solely focus on the Sign-Up.to brand, working with our highest spending clients to develop and deliver solid marketing strategies across email, web, mobile and social channels.

Sign-Up.to was acquired by Host Europe Group in August 2014.At Host Europe Group, I lead a team of Account Managers within the Professional Services division. This service provides customers with professional websites, targeted traffic to their websites through managed PPC marketing campaigns and fully managed email, mobile and social media marketing campaigns.As part of this, the team offers strategic and brand guidance and looks to continuously improve their marketing efforts through sophisticated reporting and clearly set processes. We aim to provide value-added services at every step of the way.

Our managed marketing services were designed for customers who were short on time, resource or expertise. Managing a team of Marketing Account Managers my responsibilities included:* Building and training a team to consistently and profitably deliver our managed services.* Developing materials to be used internally and externally, designed to managed the key processes - inline with Sign-Up.to's marketing strategy.* Working with the CEO and other key stakeholders to develop and refine our marketing processes.* Developing solid marketing strategies for our customers, across their key channels.* Working to identify needs and develop appropriate solutions for our customers.

Working within the Operations team to assist with the definition and implementation of both company and client marketing strategies. As Marketing Operations Co-ordinator I define, implement and manage marketing strategy and activity for a few of our key customers. My responsibilities also include managing and coordinating all promotional activities and analysing customer research and feedback. As part of my role I write regular blog posts for the Sign-Up.to blog covering industry topics such as email marketing advice, social media insights and technology developments.

Looking after a select group of clients to develop their online presence through their email, web and social media activity.Advising on best practice techniques to meet goals and strategic aims.Developing and implementing key marketing communications including client/prospect newsletters, video tutorials and help documentation.

Assisting customers by phone and email.Pre-sales support in co-operation with the sales team.Setting up and testing client accounts.Identifying areas for improvement in the Sign-Up.to system and reporting to technical team.Performing QA analysis on new features before public release.Up-selling solutions to clients when appropriate.

Event management & field support for a team of 150 personnel. Organising & assisting at national conferences as well as training and recruitment days.Direct & effective communication with the client via email and telephone.Ensured the accurate recording & reporting of data to enable the smooth flow of business processes.Involvement in the recruitment and induction process. Asset management.Managing float records & reporting to the Finance department.

Management And Business Administration (Ba Hons), Marketing, Strategic Management, Ethics And Organisational Behaviour

Graduated with a 2:1 BA (Hons)

Education record