Lee Callagher Email & Phone Number

Sydney, New South Wales, Australia

Management of Digital, TV, Radio and Audio operations team including commercial product, programmatic, data and technology strategy.

Sydney

Responsible for managing a team and portfolio of work that includes; Ad operations, programmatic strategy, technical ad stack development and implementation, research and insights for campaign effectiveness, product launches and strategy, inventory pricing and strategy, data management and strategy, onsite customer strategy.

Sydney, Australia

Creation, implementation and management of Fairfax’s programmatic strategyManagement of all performance ad operations and buying strategyMonetisation and management of all video inventoryManaging a team who’s responsibilities range from Mobile, Video, Display, Data, programmatic innovation and performance campaign managementMonetisation of over 2 billion monthly impressionsExpert in technology platforms (video, mobile and display)Keeping abreast of new market technologyEnsuring Fairfax is at the forefront of programmatic trading in AUCommercially responsible for Fairfax pricing and profitability through the network (DRX) and the trading desk (Fairfax Exchange)Help establish and maintain client/agency, programmatic vendor and trading desk relationships

The Publisher Services consists of a team of 8 people who buy from multiple different platforms; RTB, PMP’s, statically, Sales houses and direct from Publishers. We buy around 3 billion impressions per month to run around 250-300 campaigns at any given time.Responsibilities:Responsible for overseeing the profitability of the teams publisher account’s and ensure Network account profitability is maintained.Over 300 publisher accounts live on a monthly basis including top Comscore 100 publishersManagement of the entire Publisher Services team – Managing a team of 7 consisting of Account Managers and Account Executives.. Reporting to the Director of Sales Operations of AOL NetworksPart of the Strategy and Leadership of AOL NetworksEnsuring a consistent voice to the Industry through industry events and product roadshows.Ensuring the fluidity of product launches/developments, In my time at AOL, the business has launched AOP (AOL’s DSP); commenced PMP buys, RTB buys, re-launched Mobile and pioneered leading new digital formats available both static and programmatically.

London, United Kingdom

London

Auckland, New Zealand

Women In Leadership, Certificate

Women in Leadership course

Bachelor'S Degree, Business, Management, Marketing, And Related Support Services

Bachelor'S Degree, Business, Management, Marketing, And Related Support Services