Leigh Walczak Mccormick Email & Phone Number

Boston, Ma, Us

Mountain View, California, Us

Responsible for owning event sponsorships at industry trade shows. Managed relationships with multiple associations and event organizations to best leverage and utilize Intuit’s memberships and sponsorships. Lead the full event lifecycle including budget creation, event timelines and run of show, creating exhibit booth spaces, managing design and branding elements, negotiating contracts and fees, owning event execution, acting as the liaison between multiple internal stakeholders and external agencies, and tracking ROI post-event.Key Accomplishments: Doubled the number of leads collected at events from FY22 to FY23Developed partnership with the Small Business Expo team to sponsor multiple activations (modular exhibit booth, breakfast sessions, lunch presentations, main stage speaking engagements) to gain exposure to their network of 50k+ small business professionalsStreamlined lead tracking system with the sales operations team to efficiently capture ROI from eventsCreated a brand-new webinar series showcasing QuickBooks solutions that targeted 5k new customers and 2k existing clients

Sunnyvale, Ca, Us

Partnered with cross-functional marketing and sales teams to ensure positioning, goals, deliverables, and tactics are achieved before, during, and after each respective event. Collaborated with marketing and events partners including agencies, catering, security, registration, audio visual, facilities, shipping, and other event logistics. Managed internal communications, all up budget, work back schedules, production schedules, and wrap reports post-event. Responsible for delivering top quality digital events and experiences on time, on budget, and on brief. Key Accomplishments:Project managed event schedules, budgets, creative assets, technical production, and internal and external team expectations for several virtual experiences including:- 5 external virtual programs that ranged in registration between 250-25,000+ customers- 1 speaker training initiative that over 500 internal employees attended to support their transition to virtual presentations, meetings, and eventsEvent lead for Advertising Week New York 2019 that generated brand awareness to over 100k customers and prospects through:- 5 speaking placements throughout the week- Showcasing LinkedIn Live’s pilot program by curating and streaming the top sessions throughout the week- Logo recognition on event emails and website Supported and coordinated tentpole sponsorships including Cannes Lions, SXSW, Association of National Advertiser events, and two hosted events for customers at the LinkedIn NYC office

Paris, Fr

Possessed full control and accountability over the annual event plan for Brand Solutions including 30+ global events per year, trade shows, hosted events, and speaking events. Drove the successful launch of events by establishing all logistics (including catering, A/V, branding, and production) while resolving any roadblocks or conflicts. Directly controlled an annual event budget of $1.5M.Key Accomplishments:Oversaw the planning and launch of 20+ annual events in the US and abroad for 1K clients and prospectsSecured $50K in new client acquisition through sponsorships featured in exhibit booths, networking receptions, and speaking engagements Spearheaded the implementation of new programs designed to maximize ROI onsite at events through the introduction of streamlined registration platforms and lead retrieval devicesReduced marketing team’s spend by $40K through elimination of platforms, subscriptions, and sponsorships that were no longer valuable

Paris, Us

Led the development and execution of 40+ events per year (including CES, Shoptalk, DMEXCO, eTail expos, iMedia Summits, Shop.org, WWD forums and hosted customer events). Collaborated with internal stakeholders on the invite process and communications strategies for events. Managed the sourcing of promotional materials and creation of branding elements. Arranged and booked hotel room blocks and travel plans for staff and clients.Key Accomplishments:Utilized social media platforms (including LinkedIn, Facebook, Twitter, and Instagram) to increase campaign visibility and increase event attendance by 50% YOY at hosted eventsAligned with leadership and sales teams on client needs and interests to generate relevant content and speakers at events

New York, Ny, Us

Executed 20+ events per year at our member companies’ headquarters throughout the US with attendance ranging between 100-1,000 members per event. Directly controlled the distribution of budgets valued at up to $500K. Coordinated contract review, managed caterers, and handled A/V onsite for speaker presentations. Oversaw all post-conference activities including reconciling registration charges, reviewing survey results, and processing invoices.Key Accomplishments:Acquired full leadership over all registration desk operations for one of the industry’s largest events (3K+ attendees) Increased efficiency and experience of attendee check-in to 95% satisfaction level (from 80% in previous years)Managed a team of 3 with meaningful leadership techniques that resulted in 2 promotions

New York, Ny, Us

Assessed the requirements of the organization prior to establishing and enforcing schedules for third-year medical students and potential sub-internship applicants. Played a key role throughout the development of new budgets and grant proposals.Key Accomplishments:Owned the planning and execution of the yearly chief residents’ graduation dinner with 200+ guests resulting in an NPS score of 94 (out of 100)Authored engaging content for the highly visible Surgical Society which possessed 1K+ readers

Herkimer, New York, Us

Led the planning and launch of three to five activities for residents on a daily basis. Monitored activity leader progress to identify and utilize teachable moments and areas of improvement. Ensured complete compliance with department budget while purchasing supplies.

New York, New York, Us

Researched venues internationally for upcoming conferences.Maintained databases recording hotels' accommodations.Contacted 30-40 prior attendees per day regarding their attendance at future programs.Updated organization's website with hotel and venue information for upcoming conferences.

New York, New York, Us

Assisted with event preparation handling 10-20 phone calls a day.Created 15-20 media folders/tool kits throughout the semester.Wrote and designed 2 news releases, 5-10 flyers, 3-5 invitations, and 3 posters for upcoming events.Updated Chapter website when needed.

B.A., Communication, Public Relations/Advertising, Minor: Sociology

Associate Of Arts, General Studies

Communication, General