Hello! My name is Leilani Olson and I am a graduate with a degree in Marketing as a Barrett, The Honors College student and W.P. Carey School of Business student. I'm interested in analyzing trends and using those to understand consumer preferences. I am passionate about storytelling and using marketing to communicate consumer and employee experiences/stories. I think trends and storytelling go hand in hand, especially since data is one of the biggest storytellers!My mission is to connect consumers and brands together and foster connections. I want to play a part in helping people tell their stories in hopes that it can help others and bring awareness to both brands and consumers.