My work involved ensuring smooth conduct of the day to day operations of PARC Bahrain. The branch conducts huge multi-market research studies, opinion polls, consumer surveys, media researches etc involving qualitative & quantitative techniques. My primary concern is the conduct and delivery of researches undertaken in Bahrain.• Responsible for the smooth conduct of all the branch operations• Marketing of PARC's products and services as per marketing plans set for the country• Liaising with other PARC branches regarding multi-country projects and executing the same in Bahrain with strict adherence to time, cost & quality.• Overall charge of promoting PARC product/service and supervise the implementation of the research projects and other services of the company in Bahrain.• Represent company to the top management of companies, government departments • Sourcing manpower requirements as per projects at hand, staffing• Client meetings, discussions, research briefs, proposal preparation• Review research proposals and instruments before final release to the clients• Study the requirements of set accounts & act as marketing research consultant by identifying client needs and designing the most appropriate research methodology to answer them.• Desk Research as per project requirements• Questionnaire development, liaising with clients • Sample design and finalization as per research objectives• Fieldwork planning, sampling techniques• Fieldwork control of all projects undertaken using face to face and CATI /CAPI methods etc• Supervise editing, coding and data entry of questionnaires• Ensure quality control of fieldwork operations• Analysis of research data as per requirements• Review of PowerPoint presentations of research reports• Presentation of findings to top management of clients• Organizing Focus Groups • Recruiting Mystery Shoppers and Organizing Mystery Shopping visits