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• Managed blog (cupcakesandcashmere.com) and social media-related content, which included supervising the editorial team and all contributors, as well as writing, ghost-writing, editing, and researching articles• Oversaw creative direction, wrote scripts and shot list, built, and posted all sponsored content for @emilyschuman, across a wide array of brands including including Olay, Capital One, Kellogg's, Godiva, Ketel One, Tula, Necessaire, Boll and Branch, and others• Oversaw creative direction and marketing for our ecommerce site, shop.cupcakesandcashmere.com• Wrote and strategized both editorial and ecommerce-driven email and social campaign initiatives• Ideated, art directed, and managed photoshoots and marketing campaigns for both the blog and ecommerce platforms• Managed community engagement, including planning in-person events• Planned and orchestrated all internal events for our team

• Researched, edited, and wrote articles• Contributed to product merchandising and marketing strategy on our ecommerce site, shop.cupcakesandcashmere.com, including creative direction for the homepage and emails• Wrote and strategized both editorial and ecommerce-driven email campaigns• Managed community engagement, including planning in-person events• Planned and managed photoshoots and marketing campaigns for both the blog and ecommerce platforms

• Researched, edited, and wrote articles• Designed graphics to accompany articles, including text slides and infographics• Took photos to accompany articles, including the popular series Five Things

• Wrote articles at a James Beard Award-winning food website• Wrote and strategized emails for subscribers• Wrote product copy for homeware and jewelry sold online on the website's shop• Styled food for both emails and articles on the site

• Generated social media content for the app’s five million users (Increased the Twitter follow rate by 300%)• Organized and implemented focus groups for user testing

• Created and oversaw a marketing platform targeted towards Boston college students and managed related social media platforms for the app's five million users

• Managed social media content for client projects; Read and evaluated manuscript submissions• Provided executive support to agents with intellectual property licensing and brand name development

• Edited, fact-checked, and published food-related content for the national e-newsletter’s two million subscribers

• Created the online Boston City Guide section and contributed original articles to the online magazine

• Collaborated with the CEO to create the platform for a wine tasting program for New England colleges

• Served as the Marketing Director of an intern-run magazine, creating and overseeing the marketing and fundraising plans to successfully raise $5,000• Served as the Fiction Section Editor of the summer intern-edition of the magazine• Collaborated with LARB staff to edit pieces for both the online and print editions of the magazine• Managed the magazine’s online blog on Tumblr and created original content for its 55,000 followers

• Communicated with and selected schools and libraries to promote recently-published titles • Organized and distributed books to national and local award foundations and reviewers• Worked with the marketing team to plan and develop book fairs and conferences, among other promotional events

• Assisted in concept development and publicity, in addition to planning and setting up guerilla dining events• Contributed to managing the company website and social media outlets

• Communicated with and selected schools and libraries to promote recently-published titles • Organized and distributed books to national and local award foundations and reviewers• Worked with the marketing team to plan and develop book fairs and conferences, among other promotional events

• Composed briefs of incoming manuscripts that contributed to the editors’ publishing strategy• Wrote cover copies for paperback books, and abridged relevant book reviews to be used in the cover copy• Copyedited manuscripts at various stages in the publishing process and performed fact-checks for nonfiction texts

• Worked in a team environment, responsible for sales and inventory; interacted with customers to ensure their satisfaction• Consistently surpassed my daily sales goals as the store's top seller

• Gathered and synthesized data in all-female elementary school classrooms, and coded the data using SPSS• Wrote a research report comparing cross-gender engagement in reading and literature

• Worked as a Resident Assistant in the largest dorm complex at Wellesley College, the Tower Dorm Complex• Planned monthly programs for students and helped run weekly resident staff meetings

• Helped run studies on cognitive development in eleven to eighteen-month-old infants in a Looking-Time Study for Professor Laura Schultz's Brain and Cognitive Science Lab• Reported and coded data in the lab, and developed new ideas to improve the efficacy of the study