Levi D. Email & Phone Number

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Led the creative direction for communication and marketing materials of Hotels and Senior Housing assets; Produced sale generating marketing materials resulting in multi-million dollar deals; developed proposals and presentation decks with customized design assets leading to listing agreement with clients; conceptualized and presented exceptional design options to clients for a major luxury hotel brand; and facilitated a GIF creation tutorial attended by designers and marketing professionals.Tasks Performed:- Creative Direction- Graphic Design- Branding- Presentation- Digital Marketing - E-mail marketing- Photography- Video Editing- Data Visualization- Mapping- Digital Assets Management

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Increased sale success rate by applying art direction, design concepts, and typography principles on printed brochures, digital contents, and slideshow videos; developed agent branding identity that includes logo design, brand colours, and typeface selection; and strategized digital marketing, communication, and campaign plans.Tasks Performed:- Graphic Design- Branding and Visual Identity Development- Marketing Communication- Digital Marketing - E-mail marketing- Photography- Video Editing- Live Stream Management

Ncr - National Capital Region, Philippines

Strategized and implemented marketing plans covering traditional channels and digital platforms; successfully lowered cost-to-sale rate by 50% and met sales targets; re-engineered pricing strategy to accommodate deals and promos; conducted thorough market research and audit; acted as the company's Creative Director and Designer for communication materials; served as main point person for Broker’s Accreditation and Sale ManagementTasks performed:- Marketing strategy and plan- Marketing communications- Market segmentation- Graphic design- Print and digital advertising- Copy writing- Website and social media management- Events management and conceptualization- Price re-engineering- Budget management- Broker coordination- Market research- Administrative functions

Ncr - National Capital Region, Philippines

As marketing manager: Launched the company's commercial centre and cinemas; strategized pre-launch and post-launch marketing activities to generate and maintain hype; spearheaded marketing communication campaigns through above the line and below the line channels; pioneered the digital marketing platform of the lifestyle centre and cinema; implemented marketing events to attract customers and build foot traffic.Tasks performed:- Marketing communication- Market segmentation- Events management and conceptualization- Print and outdoor advertising- Graphic design- Social media management- Coordination with third-party agencies- Public relations- Administrative functionsAs the operations manager:Improved the overall customer experience by assuring smooth and efficient execution of operational activities including security, housekeeping and maintenance; worked closely with project development team to improve mall interiors and design; and increased number of tenants being the officer-in-charge for leasing.Tasks performed:- Mall administration- Lease management- Tenant relations- Tenant compliance monitoring- Cinema operators coordination- Foot traffic monitoring- Mall security and maintenance monitoring- Local government coordination

Ncr - National Capital Region, Philippines

Supervised marketing communication efforts of the company’s high end brand, Robinsons Luxuria; strategized annual marketing plans within budgetary constraint; headed the revamp of 5 main websites of the company’s residential brands; organized photo shoots to build assets inventory for marketing materials and digital contents; conceptualized and implemented marketing events that encouraged sales for 2 upscale projects.Tasks performed:- Marketing communication- Marketing collateral production- Print and outdoor advertising- Brand identity management- Events management and conceptualization- Copy writing- Website management through Content Management System- Marketing plan- Graphic designers and third-party agencies coordination- Inter-departmental coordination- Filing and documentation- Administrative functions

Ncr - National Capital Region, Philippines

Assigned to the company’s real estate arm, Robinsons Land Corporation (RLC) Commercial Division under the Property Acquisition Department; introduced a database of prospective properties to improve the process, information recording, and data retrieval; conducted feasibility studies, property assessment, macroeconomic research and market audit; organized and arranged business trips for site visits, ocular inspections, and meetings with property sellers; created reports and presentations to update the department director and company president; eventually led to direct hiring by RLC for a supervisory role after the Junior Management Training program.Tasks performed:- Market research and audit- Macroeconomic research- Property and location assessment - Broker/Property seller coordination- Database management- Generation of reports and presentationsThe Junior Management Trainee program also included:- Feasibility studies- Revalida presentations- Classroom-type trainings

Certificate, Communication And Media Studies, With Distinction

Activities and Societies: This program (in partnership with ECUAD) provided classes about Creative Process, Digital and Print Design.

Certificate, Communication Design Essentials, With Distinction

Activities and Societies: This program (in partnership with BCIT) provided classes about Creative Process, Digital and Print Design.

Bachelor'S Degree, Business Administration And Management, General, Cum Laude

Activities and Societies: •The Honor Society Of Phi Kappa Phi Member (University Of The Philippines Diliman, 2010) • UP Junior Marketing.

Hospitality Administration/Management