Lisa Ross

Lisa Ross Email and Phone Number

President & Partner, rbb Communications @ rbb Communications
miami, florida, united states
About Lisa Ross

Public relations and communications entrepreneur with broad experience in consumer/B2B marketing; champions breakout brands, develops integrated marketing campaigns that create customer loyalty, and deliver measurable business results. Expertise in hospitality, destination and real estate marketing, influencer engagement and crisis management to protect corporate reputations and revenue. Interested in hearing from established brands, communications pros and agency owners who seek to join/partner with rbb.Proudest career achievements:1. Honored as one of HSMAI's 2016 "Top 25" Extraordinary Minds in Hospitality Marketing2. Having rbb named "PR Agency of the Year" four times over the last decade3. Receiving a PRSA Silver Anvil for the "Flu-Free Guarantee" promotion that helped a travel industry leader quickly recover occupancy and ADR following business fallout from a global health epidemic and a Gold SABRE for conceptualizing Zumba Fitness' "Party In Pink" cause-related marketing initiative that raised millions for breast cancer research, brand instructors and the company. rbb delivers best practices, creativity and business results with a no nonsense attitude. Recipient of every major industry award, rbb was also named among the nation's Best Places to Work by WSJ and Inc. The awards sit proudly beside rbb's greatest asset -- its employees, who share their ideas, skills and dedication to support clients' and rbb's continued growth. Are you a Breakout Brand? Check out our research at rbbcommunications.com or http://lnkd.in/U4hKdHR titled “The Breakout Brand Strategy: An Evolutionary Approach to Creating Customer Passion." Specialties: New Business Acquisition • Client Management • Reputation Management • Strategic Communications, Media Relations, Internal Communications, Partnerships & Promotions • CSR • Entertainment & Lifestyle Marketing • Product Launches • Digital Marketing • Agency Management, Mentorship & Measurement

Lisa Ross's Current Company Details
rbb Communications

Rbb Communications

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President & Partner, rbb Communications
miami, florida, united states
Employees:
96
Lisa Ross Work Experience Details
  • Rbb Communications
    President & Partner
    Rbb Communications Nov 2001 - Present
    Miami/Fort Lauderdale Area
    rbb is a full-service integrated marketing firm and five-time Agency of the Year. As Champion of Breakout Brands, rbb inspires companies with insights on creating customer passion to increase sales. rbb's family of brands delivers award-winning creative, content creation, corporate communications, digital marketing, media relations, product introductions, reputation management, results/analytics and web/app development. Specialty practices include consumer packaged goods, education, entertainment, food & beverage, health, hospitality and professional services
  • Weber Shandwick
    Executive Vice President Florida
    Weber Shandwick Sep 1997 - Oct 2001
    Managed Consumer, Travel & Leisure and Latin America Practice Groups. Provided senior counsel, strategic direction and oversight on media campaigns for clients ranging from United Airlines, Dominican Republic Tourism Board, Cap Cana, Occidental Hotels and Cunard and Seabourn Cruise Lines to Tasco, Bvlgari, Christofle and Progressive Auto Insurance, among others.
  • Rubin, Barney & Birger
    Executive Vice President & Partner
    Rubin, Barney & Birger Feb 1994 - Aug 1997
    Miami, Florida
    Managed Consumer, Travel & Leisure and Latin America Practice Groups. Responsibilities included senior strategic counsel, business development and managing client teams to ensure meaningful business results to every client.
  • Hank Meyer Associates
    Vice President
    Hank Meyer Associates Feb 1990 - Jan 1994
    Miami, Florida
    Managed high-profile public relations campaigns for leading companies including Burdines, Bvlgari, Progressive, Mount Sinai Medical Center, and more.
  • Frank Barth, Inc.
    Senior Account Executive
    Frank Barth, Inc. Jun 1988 - Feb 1990
    New York City
    Managed the nation's largest media tour for the Electronic Industries Association and CES (Consumer Electronics Show) - hitting 50 cities annually. Proudly scored a USA Today "Tip Off" column and cover story of The Daily News' magazine on the first book on tape collector's edition of "War of the Worlds."
  • Lisa Karen Cosmetics
    President
    Lisa Karen Cosmetics 1985 - 1988
    New York
    Founded private label cosmetic line; sold through beauty salons and house parties

Lisa Ross Skills

Media Relations Public Relations Corporate Communications Marketing Crisis Communications Social Media Marketing Reputation Management Strategy Integrated Marketing Event Management Social Media Leadership Press Releases Marketing Strategy Strategic Planning B2b Communications Planning Copywriting Strategic Communications Counsel Newsletters Internal Communications Advertising Brand Development Email Marketing Online Marketing Social Networking Community Development Entrepreneurship Travel Marketing Strategic Communications

Lisa Ross Education Details

Frequently Asked Questions about Lisa Ross

What company does Lisa Ross work for?

Lisa Ross works for Rbb Communications

What is Lisa Ross's role at the current company?

Lisa Ross's current role is President & Partner, rbb Communications.

What is Lisa Ross's email address?

Lisa Ross's email address is li****@****bpr.com

What is Lisa Ross's direct phone number?

Lisa Ross's direct phone number is +130596*****

What schools did Lisa Ross attend?

Lisa Ross attended New York University, Bayside High School, Columbia University - Columbia Business School.

What skills is Lisa Ross known for?

Lisa Ross has skills like Media Relations, Public Relations, Corporate Communications, Marketing, Crisis Communications, Social Media Marketing, Reputation Management, Strategy, Integrated Marketing, Event Management, Social Media, Leadership.

Who are Lisa Ross's colleagues?

Lisa Ross's colleagues are Luisa Yen, Sofia Leos, Phumzile Mkhize, Sudgi Hamdan, Elizabeth Ramirez, Isabell Hartmann, Hapid Black.

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