Lisa Levy Email & Phone Number

Greater New York City Area

Achieved 100% success rate in delivering 300+ global product introductions within timeline/margin goals. Growing revenue from $1M to $15M. Represent company in successful negotiations with key digital and physical accounts, securing highly coveted exposure on digital platforms including streaming sites, social media, etc. Create and deliver consistent brand messaging to represent company at global and domestic industry events. Featured panelist and industry thought leader at Mondo.NYC and A2IM Indie Week. DIGITAL CONTENT & DISTRIBUTOR RELATIONSHIPSLead strategy, development, and execution for Artist Marketing campaigns. Collaborate with brand managers, music supervisors, social marketing, product marketing, artist & label relations, PR, growth, tech, and product teams. Lead cross-functional team/vendor relationships in effectively planning new releases. Accelerated digital market shift leadership through relationships with Apple, Spotify, Pandora, YouTube and others.10-POINT SIGNATURE NEW ARTIST INTRODUCTION CAMPAIGNImplement a proven integrated campaign to achieve a strong, visible social media presence and develop concepts with viral potential. Continuously monitor online public relations and ensure the success of artist campaigns. Viral Campaign Development includes successful April Fool’s Day promotion/prank around cult following of Darude’s “Sandstorm.” Techno earworm promotion produced a 300% view increase.

Greater New York City Area

Lead team in Copy Editing, Video development, E-commerce integration, website development, advertising collateral, competitive analysis, and content management. Managed SEO and SEM campaigns concurrently.• Viral Campaign Development: Develop and manage online marketing campaigns to effectively drive brand awareness, engagement and traffic to social media pages.• Influencer Sites: Liaison with blog and website influencers. Promote editorial placement in popular websites.SOCIAL MEDIA & PAID SEARCH CAMPAIGNSInitiate, implement and monitor various paid search campaigns through SEM, PPC, and social media.DIGITAL PRODUCT MANAGEMENTManage and update campaign websites. Oversee content creation, visual continuity and calls to action. Create, Test, Proofread, Schedule and Publish email marketing campaigns. INTEGRATED & EVENT MARKETINGManage integration with traditional and event marketing. Coordinate and promote events with compelling integrated marketing programs.USER EXPERIENCE & FOCUS GROUP RESEARCHExpansion in digital marketing capabilities that included: easy-to-use but powerful A/B testing, pre-purchase e-mail capture, and deep integration with CRM and e-mail marketing platform.LEAD NURTURING & CONVERSIONPlan, develop, implement and analyze the lead nurture and conversion strategy across all active marketing channels.• Manage key conversion points in the marketing funnel, including landing pages, website calls-to-action, and lead-generation forms.

Greater New York City Area

Bachelor Of Science (B.S.), Business Administration

Graduate, Digital Marketing Program / New York, Ny