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Lorena Ortega is listed as Marketing Manager B2B #strategy #marketing #digital #international based in Paris, ÎLe-De-France, France. AeroLeads shows a matched LinkedIn profile for Lorena Ortega.
Lorena Ortega previously worked as Marketing Sector Leader at Diversey and Group Product Manager at Manutan Group. Lorena Ortega holds Master'S Degree, Management Et Administration Des Entreprises from Iae France - Écoles Universitaires De Management.
Accomplished marketing professional with demonstrated success developing and implementing strategic approaches to drive market growth and bottom-line profitability. Strong communicator with natural leadership talent and high energy. Impactful and successful manager talented in building teams and motivating personnel to new levels of performance.
Listed skills include Marketing Strategy, Project Management, Business Strategy, Logistics Management, and 19 others.
A career timeline built from the work history available for this profile.
Fontenay Sous Bois
I am responsible for developing, implementing and executing strategic marketing plans for the distribution channel, in order to attract potential customers and retain existing ones.I work with executives to determine budgets and targets, and charged in developing pricing strategies for products and services. I am in charge of deploying successful marketing campaigns and own their implementation from ideation to execution.
Gonesse
Definition of product pipeline, product innovation, from product definition to value creation in coordination with other functions (R&D, Sales, Operations, Finance, etc.) Competitive intelligence in regular basis focused on : completed regular competitor and trend analysis to highlight relevant key opportunities and trends.
Région De Saint-Denis , France
Identified, developed and evaluated marketing strategies based on knowledge of company objectives and market trends.Evaluated return-on-investment and profit-loss projections.Prepared detailed marketing forecasts on a daily, weekly and quarterly basis.Analyzed performance of all marketing programs to identify the best opportunities for optimization.
Région De Boulogne-Billancourt , France
Developed and integrated market plans to efficiently position the company brand within targeted markets.Generated business development awareness by implementing in-depth sales and marketing training programs.Managed projects and served as primary liaison between client and multiple internal groups to ensure clarity of goals and quality and adherence to deadlines.Added value to marketing material by introducing creative advertising concepts.Delivered performance updates, quarterly business reviews and planning meetings
Région De Puebla De Zaragoza , Mexique
Developed organizational change management strategies for Mexican small businessLed cross-functional teams to analyze and understand the operational impacts and opportunities.
Région De Mexico City , Mexique
Designed electronic file systems and maintained electronic and paper files.Planned meetings and prepared conference rooms.Created weekly and monthly reports and presentations.
Région De Puebla De Zaragoza , Mexique
Managed internal communications, including production and management of print and electronic newsletters.Edited and revised all marketing content to guarantee the highest quality of writing.Wrote newsletter marketing copy and presentation materials for special projects.
Formation Bac+5 Management International, mention « Affaires européennes et internationales » parcours Amérique latine
Equivalent = Bac+4
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Lorena Ortega is listed as Marketing Manager B2B #strategy #marketing #digital #international.
Lorena Ortega is based in Paris, ÎLe-De-France, France.
Lorena Ortega has worked for Diversey, Manutan Group, Valeo Service, Newell Rubbermaid, and Centro Pymexporta.
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Lorena Ortega holds Master'S Degree, Management Et Administration Des Entreprises from Iae France - Écoles Universitaires De Management.
Lorena Ortega is listed with skills including Marketing Strategy, Project Management, Business Strategy, Logistics Management, Product Marketing, Product Development, Marketing Research, and Advertising.
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