Luana Baio Email & Phone Number

State Of São Paulo, Brazil

São Paulo, Brasil

As a specialist in the company's value proposition and in its Professional Services solutions, I was responsible for developing service strategies for large Latin American companies, always aiming to maximize the value realization of SaaS by the customer.Main Responsibilities:- Prepare customers for their long-term journey with Sprinklr through education.

São Paulo Area, Brazil

In charge of leading Implementation projects for major brands in Latin America, ensuring value realization, educating clients and maximizing customer satisfaction, while establishing successful, long-term monitoring strategies to continually meet evolving client needs.Main Responsibilities:- Lead extensive discovery with different customer teams to gather.

São Paulo, Brazil

Post Graduation in Digital MarketingSubject: Social Media Listening and Metrics

São Paulo Area, Brazil

Responsible for the growth, health, education and satisfaction of Brazilian and Portuguese clients, consisting of brands, media and social/digital agencies.Main Responsibilities:- Managed 70-80 clients of varying verticals and maturity levels, achieving high satisfaction rates.- Proactively identified and executed growth opportunities through.

Vila Olímpia, SP

I led the creation of the Social Intelligence department in the company, developing methodologies, processes, products, hiring and training a team composed of 10 professionals. Later, I expanded my scope of work to manage a Digital Analytics team. Main Responsibilities:- Work in partnership with C-Level in developing new products and methodologies- Work in.

Responsible for developing Social Intelligence projects from briefing to its final presentation: client facing relations, monitoring plan structuring, KPI's and metrics planning, listening tool setup, database automation and report modeling were some of the responsibilities for this position.

Responsible for developing market and brand image studies using powerful tools such as TGI (Target Group Index) and BAV (Brand Asset Valuator). Supported the Planning department and other agencies of Newcomm Group with all types of marketing data to base their strategies.

Developed KPI's/metrics planning and website performance reports through WebAnalytics tools as Google Analytics and Webtrends; Created Benchmark studies through tracking of competitors actions in digital media; Developed studies using audience panels as Nielsen NetRatings and comScore.

Postgraduate Degree, Metodologias Ativas E Práticas Educacionais

Graduation, Social Communications - Advertising

Post Graduation, Marketing Intelligence

Technical Degree, Data Processing