Luíza Fernandes Email & Phone Number

São Paulo, Brazil

São Paulo, Brasil

- Creation of the company's Culture Code, including the development of values and manifestos, and management of sustaining actions- Formulation of the new Employee Value Proposition for SRM Asset and its Hiring Personas, resulting in the production of communication content matrices- Content production for the LinkedIn page, with a 180% increase in the number of unique visitors and a 370% increase in the number of new followers- Organization of internal engagement events between in-person and remote teams and celebration of commemorative dates

São Paulo, Brasil

- Development of the new Employee Value Proposition (EVP) for idwall, in conjunction with the commercial brand rebranding strategy.- Repositioning the @idwall_co Instagram page after the company's rebranding, made public in October 2023.- Development of specific metrics for our Employer Branding strategy, with a new "Desirability Index" for the company.- Organization of internal engagement events with the office as part of the Return To Office (RTO) policy.

São Paulo, Brasil

- Development and implementation of Octadesk's first intranet containing relevant information, cross-area practices and FAQs- Creation of the company's first internal communication newsletter, with a biweekly frequency and an average open rate of 75%- Organization of 7 in-person events and 2 remote-first events within a one-year period- Launching the company's new values and a recognition program for employees based on values and performance

Florianópolis, Brasil

- Development of RD Station's Employee Value Proposition (EVP) and its implementation throughout the company's rebranding, made public in 12/2020- Organization of internal engagement activations with the employer brand, resulting in an overall rating of 4.7 on Glassdoor, the highest rating for a Brazilian company on the platform in 2021- Launch and management of employer brand social media, reaching 10,000 followers on the @rdstation Instagram profile in the first year- Creation of RD Station's first Hiring Personas

Florianópolis, Brasil

Conception of publications and coordination of online and in-person channels for promoting the employer brand, as well as organizing and executing events to integrate employees and celebrate special occasions

Florianópolis, Brasil

Use of design technologies in developing content for a distance learning training course on alcohol and other drugs

Florianópolis, Brasil

Use of design technologies in developing content for a distance learning training course on alcohol and other drugs

Itapema, Brasil

English teacher for children aged between 8 and 10 years old, teenagers between 11 and 14 years old, and adults. Creator and coordinator of the first Wizard Itapema Summer Camp, held in February 2015.

Activities to motivate members, event organization, analysis of member satisfaction, analysis of member growth within competencies, structuring of feedback between boards