Michael Hernandez Email & Phone Number

Mission Viejo

When you’re looking for a freelance writer for an important client or critical project, you need someone experienced on your team. You want a writer with my background. I have experience in all marketing-copy formats and a variety of industries. I've written for ad agencies, direct response firms and corporate marketing departments. I also have years of.

Santa Ana, CA

I was the senior copywriter and sole copywriter for an internal creative team that produced ads, brochures, student communications, posters, banner ads and more. I also was the point person for creative and strategic brainstorming.

Wrote all types of copy for the marketing department in support of a network of lending offices that served the automobile financing industry.

Worked with a range of companies, including Bank of America and Countrywide Mortgage, on a variety of marketing projects, including email blasts and banner ads. Clients reported good responses to my copy.

Wrote ads, direct mail, sales sheets, product profiles.

Served as creative leader, copywriter, and account supervisor for a database marketing company that used behavior based consumer data to create marketing strategies for consumer packaged goods companies. Became involved in Hispanic marketing while at that company. (Company was sold to Valassis since my time there.)

Served as a creative liaison between the client's marketing department and the agency creative team.

I was the lead creative for the advertising and marketing department. I developed concepts, wrote headlines and taglines, produced direct response packages, ads, collateral, training materials and more.

Ba, English/Communications

Education record