Michael Edwards Email & Phone Number

Markham, On, Ca

Toronto, Ontario, Canada

Key Achievements and Responsibilities:Revenue Growth: Successfully grew e-commerce sales from $0 to $1M in annual revenue, sustaining that performance for over five years.Operations Management: Oversaw end-to-end order fulfillment processes, including customer service, returns, exchanges, and refunds, ensuring high levels of customer satisfaction.Logistics Coordination: Managed manufacturing, importing, customs clearance, and warehousing operations to maintain a seamless supply chain.Marketing and Branding: Directed all advertising, branding, and creative efforts, including trademarks, product photography, graphic design, and social media strategies.Financial Oversight: Handled accounting, funding, financial planning, and bookkeeping to ensure fiscal health and operational sustainability.Team Leadership: Managed employee schedules, timesheets, payroll, and HR functions, fostering a productive and motivated workforce.Problem-Solving: Proactively addressed and resolved daily operational challenges to maintain business efficiency.

San Francisco, California, United States

Firstquake is an artist management and production company representing notable clients like Mannie Fresh, a founding member of Cash Money Records, home to artists such as Lil Wayne, Drake, and Nicki Minaj.Key Achievements:Assisted in signing local producer Sarcastic Sounds at the Battle of the Beat Makers event (Nov. 2018).Facilitated the signing of Siege (Dec. 2018), blind rapper/producer Question (Mar. 2019), and Mitchell “Moye” Edwards (Sept. 2020), a supporting actor on Netflix's All American.Signed Tomi Jenkins (Apr. 2019), former member of iconic funk band Cameo (Candy, Word Up!).Notable Collaborations:Tour manager for Mannie Fresh in Toronto platinum with producers Jus Blaze and Illmind (2018). Worked with Siege and Tory Lanez during a studio session in Toronto (Feb. 2019).Collaborated with producers Mike & Keys and Larrance Dopson of 1500 or Nothin’ (Sept. 2019), known for their work with Nipsey Hussle, Beyonce, Jay-Z & more.Organized songwriting sessions at Mannie Fresh’s estate (June 2019) and E-40’s Infinite Studios (Nov. 2020).Project Management & Content Creation:Managed Firstquake’s 10,000+ song music catalog (editing, uploading, and maintaining data).Drafted and published Wikipedia entries for Claytoven Richardson and updated Cameo’s page.Produced pitch decks to promote collaborations with artists and brands, including the late B.B. King’s guitars and Lil Wayne.Team Development:Hired Emmy-winning visual journalist Jarred Henderson to document Question’s journey.Coordinated production with Grammy-affiliated professionals Larry Batiste and Clayton Richardson for Question’s debut release.Administrative Support:Handled itineraries, travel, and accommodations for 20+ individuals, traveling to Los Angeles monthly.Assisted Firstquake founder David Jackson in daily operations and strategic planning.Additional Achievement:In February 2020, Firstquake and its artists earned credits on Lil Wayne’s album Funeral for the song “Mahogany.”

Toronto, Ontario, Canada

Event Organizer & Talent Coordinator (2016–2018)DJ Enuff Concert, Toronto (2016): Organized event featuring DJ Enuff, known as The Notorious B.I.G.'s tour DJ and for his time on BET’s 106 & Park.Cash Money Reunion Tour, Toronto (2017): Hosted and organized the event. Managed TV, radio, and magazine appearances for Mannie Fresh, including outlets like CP24, MuchMusic, G98.7 FM, CBC Radio, SiriusXM Radio, and magazines like The Source, Spill Magazine, and more. Coordinated eight opening acts, including rapper Siege.Lil Wayne & Mannie Fresh Concert, Alaska (2017): Oversaw opening acts and secured Siege's performance, selected by Mannie Fresh at our Toronto show. French Montana & Mannie Fresh Event, Miami (2017): Organized performances during French Montana's "Unforgettable" tour and featured special guests Birdman, Young Joc, and Latin pop star Farruko.Murda Beatz at SOS Fest, Punta Cana (2018): Coordinated the event for Murda Beatz's tour stop during Drake’s Scorpion album release, including the multi-platinum single "Nice For What." produced by Murda Beatz.

Arts Management Diploma, Arts, Entertainment, And Media Management, Hons.

Music Business Professional Certificate, Arts, Entertainment, And Media Management, Hons.

Audio Production Diploma, Recording Arts Technology/Technician, Hons.