Madison O'Carroll Email & Phone Number

Los Angeles, Ca, Us

Redwood City, California, Us

- Increased net new qualified pipeline by 131% with consistent QoQ 4X+ pipeline coverage while reducing average sales cycle length for marketing-sourced deals by 31% with no change in marketing budget - Develop strategy, project manage promotion and execution plans, and report all virtual events (webinars, LinkedIn lives, etc.), consistently driving a 100% increase in registrant and attendee numbers- Lead ongoing education-based pilot program featuring a 30 minute webinar with a high-level company overview, demo, and live Q&A. This results in lowering cost per SQL and increase in MQLs to SALs conversion - Partner with product marketing, corporate communications, customer support, channel team, and sales to develop marketing strategy to achieve business OKRs- Co-lead strategy, project manage, and report on multiple integrated marketing campaigns (brand campaigns, product launch campaigns, social proof campaigns, etc.) that were primary drivers of Mid-Market qualified pipeline- Co-manage the execution of integrated marketing campaigns with an emphasis on events, search engine optimization (SEO), search engine marketing (SEM), email, paid social (LinkedIn, Facebook), organic social, paid display, paid video (YouTube), outbound, and direct mail

Redwood City, California, Us

- Led and assisted in the strategy, coordination, and execution of fully integrated marketing campaigns (brand campaigns, product launch campaigns, social proof campaigns)- Drove strategy, project management, promotion, reporting, and optimizing based on the data for all virtual events (webinars, LinkedIn lives, etc.)- Co-led the event management process: coordination of booth copy and design, prepped speakers for main stage panels, led the promotion plan to drive attendees to events, and assisted in lead nurture to accelerate pipeline

Redwood City, California, Us

- Drove all physical and digital events for the company; trade shows, panel discussions, webinars, and LinkedIn lives- Developed compelling marketing content to support lead generation campaigns, partner enablement, and customer marketing- Assisted marketing operations (executing email campaigns, with Marketo, Hubspot, Pathfactory, and Big Marker)

San Francisco, California, Us

- Coordinated display and email marketing campaigns; tracked and updated schedules daily- Coordinated social media advertising campaigns on Facebook and Instagram- Ensured product and brand compliance on partner sites through maintenance and audit of brand refresh- Developed, planned, and facilitated partner events, webinar sessions, and lunch and learn events

Fremont, California, Us

Developed and implemented drills, created lineups, and taught skills to volleyball participantsAssisted in planning and executing practices; Accompanied team to tournaments

San Francisco, California, Us

- Managed day-to-day marketing calendars, coordinated display ads, and creative email marketing- Collaborated with vendors, handled onsite collateral, lead capture systems, and AV equipment for showcase events- Assisted in executing a vendor catering refresh project, including vendor management, taking calls with caterers, vendor walkthroughs and logistics coordination

Pebble Beach, California, Us

*Selected from a group of 100 student applicants- Managed staff of 70 cashiers, servers, prep, and cooks in hospitalities as PGA's Golf Tournament- Provided food and beverage to daily spectators through the On-Course Food and Beverage Operations- Handled set-up and detailed organization of the On-Course Food Facility including inventory management and re-ordering of food and beverage products- Delivered world-class customer service to ensure a flawless guest experience at Pebble Beach

Responsible for seating customers, answering phone, and taking reservations focusing on time efficiencyAlso responsible for delivering food to customers as well as bussing, and setting tables