As a Marketing Coordinator, I enhance brand visibility by coordinating internal and customer-facing communications and managing marketing materials. I collaborate with contractors and internal teams to produce impactful photo and video case studies while maintaining organized resources for the sales team. My role also includes managing social media platforms, assisting with copywriting and content updates, and conducting market research to inform our strategies. I contribute to branding initiatives, coordinate trade show exhibits, and support various marketing projects, ensuring seamless operations and effective communication.

Project lead the design, development, and deployment of a new WordPress website to replace their old Drupal site.See here: https://tallwoodinstitute.org/Maintain, update, and improve media channels (e.g. website, twitter, etc.) through graphic design, science writing, and marketing/promotion. The position is inherently creative, but requires strong attention to detail and high motivation for quality outcomes, with a large and diverse audience. Engage in reporting and science writing, including communicating with faculty for information and images, and writing articles.

I joined the lottery during a time of tremendous growth and business modernization. The lottery was in the midst of reorganizing their entire marketing department, and all tasked projects were hot with a quick turnaround. The introduction of their new app, website, and email campaigns, all required presentation skills, creative content, and self-initiative.-Coordinate, plan and schedule social media posts via Co-Schedule and create original content with photos and videos-Design and execute digital campaigns through MailChimp and social advertising with original written content-Moderate and converse with Lottery customers on social outlets-Enhance audience segments and targeting with email campaigns via MailChimp-Graphic design for direct assets-Write copy for ads ran on social, blog, email and website